Most Despicable Product Placement
When we race by a Valvoline ad at 100 miles per hour, we don't bat an eyelash. But some games are starting to get a little too bold with their product placement, to the point where it disrupts the gaming experience and, at worst, cheapens the entire feel of the game. Here's the deal--we'll accept product placement in games if it translates into cheaper retail prices. Until then, though, we're pleased to call your attention to the three finalists for our Most Despicable Product Placement Award:
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Excuse me, sir. Can I interest you in a happy little robot disc that can scoot around vacuum your floors? No? OK, then, can I force the Roomba down your throat by making you collect a ton of them in this action adventure from Konami?
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In Fallout's postapocalyptic future, the safety of cockroaches isn't a known quantity. But the perseverance of a certain energy drink is, thanks to the billboards and vending machines that litter the game's world. Bawls at every turn. Yuck.
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Yo dawg wuzz crackin' up in here? Pick up your Cingular Wireless telephone so I can tell you how to drive your car to the secret parts shop! It's hidden right next to the Burger King! So hop in your car with all the Best Buy decals and get over here immediately!
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And the Winner is...