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Kinect: 1 million served in first ten days

Jordan Devore, News Editor
10:00 PM on 11.15.2010
Kinect: 1 million served in first ten days photo


It's funny to think back to even a couple of months ago when the majority of us were still skeptical as to whether or not Kinect would pay off for Microsoft. Considering how the motion-control device reportedly contains $56 worth of parts -- and sales surpassed 1 million in its first ten days -- it's kind of humorous.

Well, it was to me anyway, you jerks. It'll be interesting to see how Kinect sales spike as we inch closer to the holiday season, and also how well the PlayStation Move performs in comparison. If nothing else, this strong start should offer a glimmer of hope, as a larger user base will lead to more developer support.

Bring the games, guys. The ones we haven't played before on other systems.

Microsoft says sells 1 million Kinect devices [Reuters]





Legacy Comments (will be imported soon)


It's really not bad tech, if they get some awesome third party support going it's something even the grouchy fucks like me would consider. Maybe.
C'mon, Devore. Do some real journalism and photoshop Bill Gate's face on top of Scrooge. Or, I don't know some other bigwig with Kinect, seeing as I have yet to be introduced to them.
Impressive, Microsoft. To be truthful, I considered this could go the way of console add-ons of the past and flop, but the marketing team at MS have shown themselves worthy. Now if they would have only bothered to tell people about Alan Wake...

Quick, somebody alert SexualChocolate, I don't want to miss his opinion on the matter!
My relationship with my Kinect is very similar to my relationship with the Wii when it first came out. Now let's just hope it gets more use one year in than my wii did.
Oh yeah. That Kinect thing.

To be honest I preferred a controller. So Move gets my vote of the motion control- nah I'm not buying either ....

NMH3 for the PS3 please.
Not to toot my own vuvuzela, but I was one of those who believed Kinect would sell big. The target audience is generally tech-illiterate, and won't know anything about Kinect when they buy it, except that the people in the commercials looked like they were having a lot of fun.

However, the comparisons with Move are really off-base. Kinect is marketed as a new experience, while Move is marketed as an alternate controller system. With Move, the games themselves are still the stars of the show, so Move's success will be dependent on how well upcoming releases utilize that system. In simple terms, you buy Kinect games to augment the Kinect system, but you buy Move to augment the games you already want to play. It's a real difference in philosophy, and the reason Move didn't have a real launch event.
@trygle: More like NMH 3 for the wii first then 8 months later a port of it to the PS3 with a HD makeover to it .
Take old hardware -Playstation Eye - and repackage it under the watchful eye of Microsoft's marketing division and.... Profit! Who would've thought, certainly not Sony!!
Take old hardware -Playstation Eye - and repackage it under the watchful eye of Microsoft's marketing division and.... Profit! Who would've thought, certainly not Sony!!
If you really think the Playstation Eye is even remotely comparable to the Kinect in terms of hardware, you should do a modicum of research.

Hint: Multiple cameras make a huge difference. Try poking out one of your eyes if you need a demonstration.
@catsithx
One of the things Move might have going for it in the long run is that the PS3 could end up sharing multi-platform releases with both the 360 AND the Wii. This could potentially turn it into a very good value for households that plan to buy only one console.
@Little Mac

You're right, the PlayStation Eye can't compare to Kinect. That's why you've got an actual control to use WITH the Eye, therefore immediately opening a world that Kinect can't touch.

That said, Kinect's tech on it's own IS impressive. But I'm willing to bet large sums of money that all million of those units sold were to people who buy stuff like Carnival Games on the Wii. It's a casual/beginner-only peripheral right now. Who know's if it'll change in the future, though.
Disgusting
Nothing is making me care for it yet so we'll see in due time.
This will probably be the end result:

Aw, damn it. Well, you folks know where to go for the full one.
I can't say im surprised
The Move wont compete sales wise i think that's pretty obvious.
Sony didn't market Move at all. It didn't sell at all.

Microsoft marketed the hell out of Kinect. The market bought the hell out of Kinect.

That's really all it comes down to. The games nor the technology have even the smallest amount of influence when compared to the marketing.
Not that impressive when you consider Microsoft have spent $500 in marketing for each of those units sold.
These numbers seems good, and very good considering the competitions' numbers, but I hardly think the first ten days are a reliable metric for the overall health of the platform.

That being said? I just picked mine up today, and even having only played Kinect Adventures and the demo of Joy Ride, I'm pretty pleased with my purchase. I wanted Kinectimals and Dance Central, but I didn't want to blow over $200 only to find out I didn't enjoy the darn thing. Works well, does need a MINIMUM of 6 feet of space, the microphone is ridiculously good, and that breakout-style game in Kinect Adventures is super fun.
Give me a reason to be another sale for Kinect. When I see awesome games being made for the peripheral, I'll give it a go. I'm not so much skeptical as I am just waiting for the right games to release for Kinect.
IT HAS BEGUNNN!!!

Also Sexual Chocolate is nowhere to be seen.
At the very least, Kinect has my attention. I'm not sold on it, but I'll be watching the next few months for something that piques my interest.
well you know when they have to have Burger King give one away EVERY 15 MINUTES, then yeah, 1 million shows up fast :P
Marketing wins this round.
Is this for just the US or both the US and Europe? Either way, it's off to a good start, but I can't see it lasting.

@sofik: There's heavy shortages of Kinect? Never heard anything of the sort, least not around here.
Yeah, I'll be more interested in seeing if the sales are still going in February, once the Christmas and post-Christmas sales have passed. First week big sales following a media blitz the likes of which I've never seen before aren't too surprising.
Wait, didn't Sony sell 1.5 Million Move controllers in like 3 weeks? In Europe alone?

Also, Sports Champs was straight in the top part of the UK charts, while Kinnect games seem to be struggling, in the UK at least.

Suppose this comes down to what we were talking about yesterday, global appeal.

America is not THE WHOLE WORLD you know.
@Sexualchocolate

I'm looking at the top 20 UK sales the week move was released and am only seeing one that is a Move exclusive in a chart where Mafia 2 was number 3. Clearly Sports Champions chart position is due to the fact it was released at a time where the only new release was Halo Reach.

I am seeing 3 Kinect games in the top 20 where there are quite a few new releases like TFU2, Black Ops and New Vegas.

Also Europe isn't the whole world either.
The only way we can end this debate is if someone is kind enough to give me both the Kinect and Move for "research purposes" . Also, I need a new apartment.
I maintain: it's awesome tech. If I were a supervillain threatening the UN, then I would make Kinect my #1 choice for doing important things in my underground volcano lair.

However, I can't see it being good for anything except casual party games. Definitely can't see it working with the Xbox's bread and butter (first & third person shooters).

Happy to be proved wrong by some clever developers, but if they have ideas, they're currently holding them very close to their chests.
Just states how fucking stupid XBots are.
Think it's safe to say BOTH motion control systems are selling fairly well, one didn't get much marketing, one got $500 of marketing per unit sold so far....

Also, one has REAL GAMES.
@Sexualchocolate
The problem with your logic is that you assume that Sony didn't have the money or initiative to push PS3 move like Microsoft did. My guess is that 500 million marketing for Sony Ericsson phone and PS3 Move won't see the sales figure which Microsoft enjoys.

It proves yet again how inept Sony is when it comes to execution of marketing, etc. Microsoft, regardless you like it or not, has very solid business model which helps putting hardware in place for developers.

I am interested in neither product at this point and they both seem retarded (Move more so than Kinect), but we will see how this will go in 6~9 months.
that's a lot of kinect right there.. if this is the numbers sold, then the install base should be bigger because of the giveaways MS is giving.. oprah, the event with mark wahlberg, burger king, etc.. MS is really doing their best to put this on people's homes..
I didn't assume anything of the kind whateverthismeanstoyou.

I'm pretty sure if you put Move on Oprah, and Ellen, and had justin fucking Beiber all over it, it would have sold to the exact same people who bought kinect.

People who don't even KNOW what they're buying, all they know is that Oprah and Ellen said it's good, and people seem to be having fun in the adverts!! Don't kid yourself, they're not buying it because "Oh, it's microsoft and they're a really reputable company!" - They're buying it because OPRAH SAID SO!

Thing is Sony has brought the move as an optional extra for those of us who already own a PS3, and as that, it's pretty awesome. - Sony are always trying to improve MY experience.

Whereas MS has brought kinect as "OH my God it's so cool, you casuals and Wii owners SOOOOOOOOO need this!!! Buy it now! You want it! look Oprah likes it, BUY IT!" - Microsoft don't give a shit about your experience, they've drained about all they can from your wallet and are going after new wallets now. They'll throw you a Halo and a Gears of War here and there to keep you paying, but that's about it, it's all about the casuals now.

It's like comparing DLC to a retail game, a casual retail game with the shit marketed out of it, to soccer moms and young children.

Sure, move won't sell as many units as Kinect, but in a years time when Kinect is "last Christmas' fad", Move will still be an optional control scheme for people who already have PS3's.
Typical Sony fanboy, Why do you assume the Move is optional and the Kinect is a replacement to the conventional means of gaming?

My brother is getting the Kinect (no idea why, it's not like Oprah, Ellen and Beiber told him to as we live in the UK.) and I haven't even heard him mentioning any interest in the Move because he may aswell just play his Wii.
@Ultramonkey - He clearly doesn't understand how the Move works then.

To say the Move is "just like the Wii" is EXACTLY THE SAME MISCONCEPTION as "Kinect is just like the Eyetoy"
@Sexualchocolate - Or the Move is just not as appealing as you try and make out.

You seem to have avoided my first point, what make the Move an optional control scheme and Kinect anything but the same?
@Ultramonkey - I'm not gonna go digging out quotes but Microsoft said something along the lines of..

"We're treating Kinect as it's own, new platform"

Sony said something along the lines of...

"Move is not expected to sell millions right away, it's going to be a slow burner"

These have both been published on Dtoid, I'm not digging out links.
@Sexualchocolate - I don't see anything there about Kinect being compulsory to play Xbox. Seems like you are taking a quote and twisting it to your own tune of Microsoft forcing a new method of control on people.

Both are optional, both are overrated and both are not being purchased by me.
@Ultramonkey - Not saying it's being needed to play Xbox, I'm saying it's being treated as it's own platform, which also requires an Xbox.

Hence it's massive marketing budget, hence it's appeal to the non-xbox-core-audience.

Dude, both are selling as expected by their owning company. That's about all that matters. Well, if $500 mil marketing and 1 mil sales so far was MS's target...
@Sexualchocolate - And Move also requiress a PS3. Just because Sony haven't come out and said we will be treating it as it's own platform, doesn't mean they aren't.

You wouldn't see games like Sports Champions that require the Move to play if they weren't.
@sexualchocolate
are you fuckin kidding me? What is this, the slim pickings of whats left from your big box of "comments on why kinect fails"?

Lets analyze that comment of yours:

"I'm pretty sure if you put Move on Oprah, and Ellen, and had justin fucking Beiber all over it, it would have sold to the exact same people who bought kinect."

Its a bird! Its a plane! Its captain obvious! Saving the world with common knowledge statements!

"People who don't even KNOW what they're buying, all they know is that Oprah and Ellen said it's good, and people seem to be having fun in the adverts!! Don't kid yourself, they're not buying it because "Oh, it's microsoft and they're a really reputable company!" - They're buying it because OPRAH SAID SO!"

...and people seem to be having fun in the adverts!!

But this part is the most hilarious:

"Thing is Sony has brought the move as an optional extra for those of us who already own a PS3, and as that, it's pretty awesome. - Sony are always trying to improve MY experience."

If you think for even a nanosecond that Sony created the move as a way to improve YOUR experience then you need to go check in to an asylum. Business knows no platform restrictions. It, like the kinect, was created as a way to turn a profit.

"Sure, move won't sell as many units as Kinect, but in a years time when Kinect is "last Christmas' fad", Move will still be an optional control scheme for people who already have PS3's."

This doesn't even make sense. Kinect is entirely optional too, and unless you are suggesting that they will suddenly go out of production in the next year they will still be an optional control scheme for people with 360s.
@Ultramonkey: The quotes from SC are correct. Both, Sony and Microsoft said this and it was posted on DToid.

Now why is Kinect a 'different' platform?
Can you play ANY game that you already own with it? No? See, it's that easy. Sony extends games that are already released with Move support.

I still think that Kinect is a great device but except from Child of Eden I'm just seeing pathetic shitty games. I don't mind stupid party games. But when these games are nearly your whole line up MS did something wrong. Oh, and I don't like dancing in front of my tv too. It's even more pathetic than anything else. Don't even get me started.
@Enzi
You make a valid point. However, the ability for existing games to patch in kinect control schemes is still available to developers. It may seem to be an entirely different platform but the two can still be interconnected at a developers choice.

As for the lineup, you couldn't be more correct. Hopefully its just a slow adoption rate, but hey who knows.
Why is Kinect selling so well compared to Move?

Simple. It's unlike anything else that's out there.

Yes, there is a huge marketing push for Kinect, which is a key factor in driving awareness of it, but the sales come from it being different than what the Wii is.

How many times have we heard comparisons of Move to the Wii? More than enough. Yes, Move is more accurate. Yes, Move also uses a camera and mic. But to the average person (which is also the majority of people), if someone sees Move with the sub controller, they immediately think "Wii". This is the part Sony is struggling with. If all of those gamers already have a Wii, what is the incentive to go buy Move? Especially if they don't already own a PS3? It's pretty much a been-there-done-that sort of feeling, and no amount of Sony PR-spun posters is going to change that.

But there is nothing like Kinect. Yes, Move maybe able to do some motion capture stuff with the camera, but that's not how it's marketed. When people see Move, they see Wii. When people see Kinect, they see something that is unlike anything else that exists. That means millions of people are convincing themselves that it is something they need.
Did someone ask why Kinect is outselling Move?

Like Joe Burling said: it's brand new.

Soccer Moms have had enough of waving a magic wand around: they want something completely new. Something that actually scans your *body* into a game like Your Shape: Fitness Evolved is like NOTHING out there on the market - watch videos of it!

People also claim that "The Move is the Kinect AND the Wii at the same time so it's better". Enh. Not true. The Eye Toy is really junk compared to the Kinect camera - you need to see the Kinect camera in action before you believe it. At the moment, the Eye Toy arbitrarily scans you into games and lets you interact like that horrible Kung Fu title: that technology has been around since the PS2. Scanning your bone structure and mapping you into a completely rendered object is something completely different.

Now I'm not saying the Kinect is better in every way. For most hardcore games, tactile feedback>>>no controller. Yet, Child of Eden looks incredible, as do many other hardcore Kinect titles. I guess we'll just have to wait and see if the Kinect allure wears of. But given how incredible the technology is, I doubt they'll screw that up.




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