NIELSEN-MASSEY DEBUTS ITS NEW COOKBOOK: (January 10, 2008) - Nielsen-Massey Vanillas is proud to announce the availability of its much anticipated cookbook entitled, “A Century of Flavor.” This labor of love (and great flavor) is hot off the press and ready to take to kitchens worldwide and start cooking! A Century of Flavor was written in honor of the company’s Centennial Anniversary for anyone who appreciates the art of fine cooking (and eating)! This cookbook is filled with 50 of the most tantalizing recipes from Crème Brûlée French Toast and Caramelized Pineapple Sauce to Crab Cakes with Vanilla Remoulade and Spicy Tequila Shrimp. Each recipe incorporates one or more of Nielsen-Massey’s quality pure vanillas and/or fine flavorings. The novice cook or the seasoned chef will be simply delighted with this fine collection of timeless and flavorful recipes. The cookbook’s foreword was written by Gale Gand, Executive Pastry Chef/Partner for Tru and Cenitare Restaurants, Host of “Sweet Dreams” on the Food Network, and cookbook author. A Century of Flavor features five chapters: On the Side, Now This is Dinner!, Fresh Baked, It’s Always Better with Vanilla, and (Chef) Hats Off to Vanillas, containing recipes contributed from world renowned chefs including: Rick Bayless, Ina Pinkney, Marcy Goldman, J. Warren, Biagio Settepani, and The French Pastry School. Exquisite photography and helpful cooking tips accompany each easy-to-follow recipe. Descriptions of each Nielsen-Massey product are included to assist you in choosing the perfect flavoring partner for your recipes, as well as a quick reference equivalency section for learning when and how to use the various vanilla products interchangeably. The cookbook is peppered with over 30 interesting and useful fun facts as well as snapshots of vintage photography from the company’s 100 year history. To find out more or to order your copy of A Century of Flavor, call 800-525-PURE (7873) or visit www.nielsenmassey.com. FAIR TRADE CERTIFIED™ VANILLA NOW AVAILABLE Nielsen-Massey, in conjunction with TransFair USA, the only independent, thirdparty certifier of Fair Trade Certified™ products in the United States, now offers Fair Trade Certified™ Vanilla Extract. Fair
Trade Certified™ Vanilla ensures that small-scale farmers in developing countries receive a fair price and use sustainable farming practices, stabilizing vanilla-producing communities and protecting the Fair Trade Certified™ Vanilla is grown in the shade, integrated with other crops, which in turn helps protect against erosion and deforestation. It can be used in any cooking or baking application as with Nielsen-Massey’s other vanilla extracts. Available in one and two-fold strengths.
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