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advertising
If you want maximum impact for your brand amongst teenage girls, you NEED to advertise on Sugarscape
Sugarscape is the fastest growing teen website in the UK
292% growth during 2009 so far to over 220k UUs per month
Ranks higher than BBC, IPC and Hearst teen offerings on both reach and impressions
Sugarscape combines the best of Sugar editorial with the online community that teens crave
Unique editorial content created by the same team that produce the magazine and updated throughout the day, 7 days a week
The first teen site to allow teens to set their own agenda by bookmarking their favourite things on the web, sharing with their friends and commenting on them
Sugar is the market leading teen brand
and users trust it
Viewed as the authority on everything to do with teen girls
Traffic - Oct 09
Users are reading 4.76 pages and spending an average of 5.12 minutes on the site per session
Demographics
Equally spread across the UK
Most popular categories
Clothes, Beauty products, Music, DVD’s and Games.
Brands on Sugarscape
Universal Music Group, Warner Bros, EMI, Disney, Coty, MySpace, Unilever & P&G
Advertiser Opportunites
Traditional placements in highly targeted content areas
Leaderboards HPUs (300x600), MPUs, Skyscrapers
Sponsorship of our weekly E-mail newsletter Homepage or section takeovers for limited time
Creation of bespoke sites or competitions which leverage our dedicated audience
Key channels
Home
The shop window into our most popular
stories from the top editorial features,
latest content collected by Scapers and
links to external sites, tools and applications
which our audience love the most
Sugar Mag
The shop window into our most popular
stories from the top editorial features,
latest content collected by Scapers and
links to external sites, tools and applications
which our audience love the most
Fashion & Beauty
The shop window into our most popular
stories from the top editorial features,
latest content collected by Scapers and
links to external sites, tools and applications
which our audience love the most
Music
The shop window into our most popular
stories from the top editorial features,
latest content collected by Scapers and
links to external sites, tools and applications
which our audience love the most
Celebs
All the latest gossip as it happens
throughout the day; exclusive celebrity
programming and web chats; the latest
behind-the-scenes movie clips and games;
competitions galore...oh yes, we love our
celebs.
Lads
Can’t live with them...we’ve got tips and
advice straight from the horse’s mouth (and
boys’ heads) with our video and feature
articles; 2 regular lads record their lives
and loves via video blogs; and we worship
anything tasty with our celeb profiles and
video exclusives. Phwoar.
Freebies
All our great comps in one place with a new
competition every day. We’re just too good
to you.
Please read below for information on advertising opportunities on SugarScape. For more details regarding advertising rates and available inventory contact Advertising Manager Claire Kearney on 020 7150 7302 / claire.kearney@hf-uk.com.