Consumer Privacy
TRUSTe powers trust by ensuring businesses adhere to privacy best practices regarding the collection and use of personal information on their websites and apps. If you see the TRUSTe Certified Privacy Seal on a website or app, the company operating that property has met the comprehensive privacy certification requirements established by TRUSTe. The certification process helps ensure the business is transparent about what information they collect and how they use the information; the business provides you with control over what information they collect and how they use that information; and the business is accountable to the practices they outline in their privacy policy statement.
If you have any concerns with the privacy practices of a website or app that displays the TRUSTe Certified Privacy Seal, you can use our Dispute Resolution process for assistance resolving your claim.
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Keep Your Personal Data Safe Online |
- Your Software
- Your Email Address
- Your Browser
- Your ID & Passwords
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Resolve a Privacy Dispute |
File a complaint using TRUSTe's online Dispute Resolution form. You can report violations of posted privacy statements and specific privacy concerns that pertain to TRUSTe client websites. We investigate all eligible complaints and mediate solutions between users and websites.
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Find TRUSTe Certified Sites |
Search the Trusted Directory to see which sites have earned the TRUSTe certification and uphold TRUSTe's high standards for best privacy practices.
Consumer Resources
What is Online Behavioral Advertising?
Online behavioral advertising (aka "OBA") describes a broad set of activities companies engage in to collect information about your online activity (like webpages you visit) and use it to show you ads or content they believe to be more relevant to you.
Online Privacy: A Tutorial for Parents and Teachers
Learn how to discuss online privacy risks with your students and children