How to use your blog to promote your business networking
What do you do when you have been networking? Do you follow up with emails to those who you met? Perhaps add new business cards to your CRM system? Do you look on LinkedIn for those who you really clicked with? What about blogging?
Yes! Blogging! Why not blog about an event you have been to? And the sooner the better because once you have blogged about how you found that networking event, then you can email all the people you met and direct them to your blog post.
Of course if your blog is part of your website, those visiting will also see what else you have to offer. They may comment on your blog and are very likely to send some of their friends and associates to see what you have written! Clever eh?
Check out what Morgan PR did after attending a Hungerford Chamber of Commerce Speed Networking event. We met 30 different people and mentioned them in our blog and where they had a website or were on Twitter we happily linked to them, which helps them on Google.
We did the same when we visited BNI Thatcham and this blog is filled with many posts about Newbury Business Group and 4Networking from where we have visited them. Especially when Nigel Morgan has been giving seminars or workshops on social media; if you have spoken at a networking event this approach is even more powerful.
Remember that this is just another example of Organic PR, the practice of simply using what you do to promote what you do! It is also a generous approach to helping everyone you meet, those links help their websites – and help yours too.
This is part of our Blogging Best Practice series