Full Issue Front Cover Front Pages
Title and Author/s
The role of trade fairs in industrial marketing: a research on defence industry trade fairs Ruziye Cop, Rifat Tekin Kara
Effects on awareness, brand image and purchase intention Oyku Akyol Gurses, Aypar Uslu
Analysis of service-oriented architecture maturity model integration (SOMMMI) Deniz Herand
The relationship in between corporate sustainability and corporate social responsibility in business: global compact Turkey Ebru Caymaz, Semih Saran, Fahri Erenel
Strategies for corporate sustainability Mustafa Bekmezci
The effect of logistics service quality on past purchase behavioral intention in on-line shopping Ezgi Uzel, Okan Tuna
The role of individual characteristics on consumers’ counterfeit purchasing intentions: research in fashion industry Ceyda Aysuna Turkyilmaz, Aypar Uslu
Mobile marketing: a classification framework and effect on marketing mix Muge Klein
Marketing management problems the businesses face during the internationalization process: a quantitative study Tugba Orten Tugrul