The Wall Street Journal audience is Affluent and Engaged. Choose your WSJ audience by location.

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Ad Categories At A Glance:

Automotive

Market your luxury and highline inventory to an affluent audience. Regional and national opportunities available. Learn more about Car Ads.

Your Next Steps:

Get a price estimate or select how you want to create your ad.

Reach Your Target Customers

Journal readers spent $21 billion on new vehicles in the past year.

Journal readers bought 639,750 cars and trucks last year.

Advertising Opportunities At A Glance

Advertise Wednesdays and Saturdays under the Showroom banner.

Aviation

Reach today's corporate executives and entrepreneurs that value the benefits of traveling via charter or private aircraft. Learn more about Aviation Ads.

Your Next Steps:

Get a price estimate or select how you want to create your ad.

Reach Your Target Customers

Journal readers influenced $5.6 billion in business aircraft expenditures in past year.

180,000 Journal readers have been a passenger on a private aircraft in past year (58,000 have of use through business).

Advertising Opportunities At A Glance

Advertise Wednesdays and Saturdays under the Showroom banner.

Boating

Reach an affluent audience that enjoys the ability to participate in leisure activities like sailing. Learn more about Boat Ads.

Your Next Steps:

Get a price estimate or select how you want to create your ad.

Reach Your Target Customers

More than one million WSJ readers enjoy boating and sailing.

51,000 WSJ readers plan to purchase a boat in the next 12 months.

Advertising Opportunities At A Glance

Advertise Wednesdays and Saturdays under the Showroom banner.

Businesses For Sale

Selling a business? Connect with buyers that have real purchasing power. Learn more about Business For Sale Ads.

Your Next Steps:

Get a price estimate or select how you want to create your ad.

Reach Your Target Customers

1 in 4 Journal readers own or operate multiple businesses.

97% read or look through The Journal's SMB content.

Advertising Opportunities At A Glance

Advertise Tuesdays, Wednesdays, Thursdays and Saturdays under The Mart banner.

Advertise for 30 days on WSJ.com.

Business Opportunities

From real world experience to more liquid capital, marketing your opportunity to the WSJ audience makes perfect business sense. Learn more about Business Opportunity Ads.

Your Next Steps:

Get a price estimate or select how you want to create your ad.

Reach Your Target Customers

More than one-third of employed Journal subscribers own or invest in a SMB or franchise.

Their primary business includes business services, finance, insurance, manufacturing, healthcare and real estate.

Advertising Opportunities At A Glance

Advertise Tuesdays, Wednesdays, Thursdays and Saturdays under The Mart banner.

Advertise for 30 days on WSJ.com.

Careers

Turn top professional and executive candidates into top employees at your company by advertising your job in WSJ print. Learn more about Career and Job Ads.

Your Next Steps:

Get a price estimate or select how you want to create your ad.

Reach Your Target Customers

842,000 top managers read WSJ.

81% of Journal readers believe changing jobs is beneficial to their careers.

Advertising Opportunities At A Glance

Advertise Wednesdays under the Career Opportunities banner.

Easily add WSJ Asia, WSJ Europe and Barron's to your order.

Franchising

WSJ is the perfect platform to showcase franchise opportunities to an audience of qualified entrepreneurs. Learn more about Franchise for Sale Ads.

Your Next Steps:

Get a price estimate or select how you want to create your ad.

Reach Your Target Customers

49% of Journal subscribers are part of a company with fewer than 100 employees.

3 in 5 function as c-suite executives.

Advertising Opportunities At A Glance

Advertise Thursdays under the Franchising banner and Saturdays under The Mart banner.

Leisure Travel

WSJ readers travel more. And spend more when they do. Help plan their next luxury vacation by promoting your destination and services. Learn more about Travel and Vacation Ads.

Your Next Steps:

Get a price estimate or select how you want to create your ad.

Reach Your Target Customers

WSJ readers spent $8.3 billion on leisure trips in the past year.

2,073,000 WSJ readers plan to travel in the next 12 months.

Advertising Opportunities At A Glance

Advertise Thursdays and Saturdays under the Leisure Travel banner.

Real Estate - Commercial

Promote your listing to an audience looking to buy or lease commercial real estate. Learn more about Commercial Real Estate Listings.

Your Next Steps:

Get a price estimate or select how you want to create your ad.

Reach Your Target Customers

WSJ reaches 42% of senior executives primarily responsible for real estate and facilities.

WSJ reaches senior executives who account for $1 in every $2 spent on real estate.

Advertising Opportunities At A Glance

Advertise Wednesdays under the Business Real Estate & Auctions banner.

Advertise for 30 days on WSJ.com.

Easily add WSJ Asia, WSJ Europe and Barron's to your order.

Real Estate - Residential

Showcase your listing to an audience looking to purchase distinctive real estate offerings. Learn more about Residential Real Estate Listings.

Your Next Steps:

Get a price estimate or select how you want to create your ad.

Reach Your Target Customers

Average value of main residence is $1,016,000.

Average value of seasonal/weekend residence is $997,000.

Advertising Opportunities At A Glance

Advertise Fridays under the Distinctive Properties & Estates banner.

Advertise for 30 days on WSJ.com.

Easily add WSJ Asia, WSJ Europe and Barron's to your order.

Miscellaneous

Not finding the ad category you need? Select the Miscellaneous category to place a general classified ad. Learn more about General Classified Ads.

Your Next Steps:

Get a price estimate or select how you want to create your ad.

Advertising Opportunities At A Glance

Advertise Tuesdays, Wednesdays, Thursdays and Saturdays under The Mart banner.

Not finding what you need?

For help and information about advertising opportunities, call 800-845-9719 or contact us.

800.845.9719

Source: 2011 Ipsos Mendelsohn Affluent Survey, HHI 100K+; Internal Records, comScore 2011; 2010 WSJ Subscriber/WSJDN User Study; 2010 WSJ Employment Study; 2010-2011 Purchase Influence in American Business Study, Erdos & Morgan; 2011 JD Power Report - Winter

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