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Your website and social media channels hold a goldmine of information. Make sure you’re looking at the right data and that your business objectives are clearly detailed.
Often times, security measures aren't at the forefront during a website's initial planning and design. With that said, if you were not already aware, there is an ongoing attack underway against the popular content management system Wordpress.
As we've said before, web search results are driven by content. The best way to drive content? A blog. The best way to write a blog? Incorporate your company’s biggest asset -- your employees! Your employees can be a great way to brainstorm ideas that engage your customers, solve problems, and tell the story of your company.
While it may seem that you're involved in a battle with your web designer, it is their job to ensure you keep your company message and branding on track. Designers that “do only as they’re told” may not be properly serving your business and your brand. Logical and creative minds must mix to balance of the Force!
