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Game Marketing: "If the rules of the game aren't working, change the rules"
11 hours ago Sessions on the growth of eSports, The Walking Dead's marketing, and the “wild wild west” of Google Play reveal how some are reaching new audiences
Monster Hunter Online coming to China from Tencent
13 hours ago Tencent will publish Capcom's new MonHon MMO
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Wargaming CEO: Hardware should not constrain the player
4 days ago Wargaming CEO Victor Kislyi on putting the company's new resources to work
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Perils of Whale Hunting: When F2P Players Leave The Sea
Opinion 4 days ago How big a problem is it when social games pull the plug on the hardcore players who pay so the free-to-play model can work at all?
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EA shutting down Playfish games
4 days ago Publisher pulling plug on division's last remaining Facebook titles; SimCity Social, The Sims Social, Pet Society, more closing by mid-June
Hawken has an advantage due to “amazing” partnerships
15 days ago Meteor Entertainment touts the benefits of working with Nvidia and Oculus
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Konami mobile exec: Player acquisition "keeps me up at night"
15 days ago John Coligan says monetization is now a non-issue for players, bigger challenge is getting them in the first place
Zynga Austin vet forms Team Chaos
17 days ago New studio launches collectible card game for mobile
Total War goes free-to-play with Arena
22 days ago Creative Assembly creates its first free-to-play title
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There's still big money in paid apps
23 days ago GDC 2013: Capy's Nathan Vella tries to get devs to move towards more paid apps
Challenges in China have an upside
25 days ago GDC 2013: PopCap exec explains how Plants vs. Zombies benefited from rampant piracy, clones, and counterfeit toys
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Blizzard building "more experimental" titles with Hearthstone
25 days ago Blizzard's new free-to-play game required a cultural shift within the company, Rob Pardo tell us
Zynga.com makes Facebook optional
28 days ago Zynga reduces its reliance on Facebook as it adds more games to its own platform
Warner Bros. opens SF free-to-play studio
28 days ago WB Games San Francisco to be led by former Glu Mobile CEO Greg Ballard
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Kongregate: Free-to-play games should last for "decades"
28 days ago Emily Greer, co-founder of Kongregate, talks to us about how maximizing player satisfaction and monetization don't have to be opposing forces
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Smartphones now seen as "equal" to consoles as preferred gaming platform
29 days ago New research from PlaySpan and Magid points to some interesting data on consoles, mobile and free-to-play
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EA's F2P strategy "vindicated" by Real Racing 3 performance
A month ago EA believes Real Racing 3's numbers make a strong case for freemium
Kabam gets into publishing
A month ago Free-to-play outfit now handling other companies' mobile and browser games through newly established Kabam Publishing
Games dominate January app revenue
A month ago Seven of the top ten iOS downloads are new to the top ten
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EA CFO backs off "microtransactions in all games" statement
A month ago Executive says comments from last week were misconstrued, only applicable to mobile market
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Fearing the micro-transaction future
A month ago F2P and paymium are inevitable, and not just for EA - but critics of this future aren't easily dismissed
Uncharted 3 multiplayer goes free-to-play
A month ago Sony to charge for DLC, co-op modes, lifting level cap on 2011 shooter's online mode
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Zynga closing Baltimore studio
A month ago CityVille 2 developer shuttered as three other studios folded into nearby counterparts
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Journey dev "excited" to look into free-to-play and mobile
2 months ago Jenova Chen on his desire to prove artistic games can be hugely profitable, and why he won't be Kickstarting games anytime soon
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Crytek wants to "transition entirely" to free-to-play
2 months ago Free-to-play may be Crytek's only business model in two to five years
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