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BBC Mobile ads and in-app marketing opportunities span handsets, tablets and operating systems, increasing reach and frequency through a device that rarely leaves your consumer’s side.
The People’s Voice winner for the best mobile news site in the 2010 Webby Awards, BBC Mobile delivers premium content alongside mobile ads in the areas that matter most to mobile web users, and does so through an interface that adapts to deliver a top-quality mobile experience across all handsets and operating systems.
Combined with BBC’s range of apps for iPhone and Android handsets, BBC Mobile ads deliver reach and engagement equivalent to a total of over 195 million page views per month1 through integrated experiences optimised to mobile operating platforms. The BBC News App alone has been downloaded over 14 million times since launch2, and its reach includes a rapidly growing audience for the BBC News App for iPad, a device that is broadening consumption of news content.. These factors make it an ideal platfrom for mobile in-app advertising.
Responsive design was introduced in Spring 2012 across bbc.com/news to enable users to view BBC News content on mobile and tablet in the same way they would experience on desktop.
Advertising on BBC Mobile:
- Up-to-the-minute news, sport and weather (the most popular mobile content categories) and more besides
- 18 million visitors each month1 (an increase of over 200% year on year!)
- Advertisers include Emirates, HSBC, Jaeger-LeCoultre, Starbucks, Lexus, FedEx, Cathay Pacific, Porsche and more
Click here for more information on our range of iPhone, iPad and Android apps, including apps for BBC News, Lonely Planet, Top Gear and BBC Earth.