The TYPO3 Brand Book

Based on thorough analysis of our strong community, the desires of the clients - and our own vision & goals, we've developed a brand platform to help you communicate about TYPO3. At the center of the platform is a so-called brand personality that helps us maintain & grow the natural attraction of TYPO3. No matter what changes will come - to our products, goals or surroundings, values of TYPO3 remains stable. We will always be about caring, a strive for excellence and about providing structure. This is rooted into our DNA and therefore omnipresent in our brand personality.

Building a CMS is about giving others the power to thrive!

Who are you?

The Brand Book is written to the entire community of TYPO3. It's written for communicating developers, agencies, event managers, marketeers or designers actively engaged in speaking on behalf of TYPO3.

Helping you communicate

The Brand Book of TYPO3 explains the core brand and how to stick to it while writing texts or selecting pictures. 

The heart of TYPO3 Our brand personality
Indepth Facets of our brand
How to Implementing the brand platform in everyday use
Story book 2012 guidelines ('13 soon to come)

Also, please refer to our product range brand strategy about the naming concept of the TYPO3 products.