White Papers: CRM




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Oracle’s Optimised Solution for CRM – A Business Case for Secured Siebel CRM on Oracle’s SPARC T-Series
By Oracle | 5/7/2012
Customer Relationship Management (CRM) is well understood among IT professionals as an application that rapidly becomes critical to an enterprise. Initially, a CRM installation is usually conceived as a tool for improving business efficiency in some singular, straightforward way. Large volumes of data eventually get moved over to the CRM systems in support of new, larger projects. Read more.
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Business Processes and Customers - Difficult Domains to Integrate
By Sword Ciboodle | 11/4/2011
Despite spending many billions of dollars on Customer Relationship Management projects, poor customer service is still pervasive. Those projects that have succeeded have recognized the central role of a process-oriented approach. By understanding and supporting both the processes within the organization and those that exist between the fi rm and its customers, the enterprise can reduce costs, take agility to the next level, and at the same time, build truly effective relationships that customer’s value. (1) The net result is top line growth at the expense of competitors, all the while driving down costs. Read on.
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Case Study: Crazy John’s - Fulfil their Speedy Expansion Plan
By Sword Ciboodle | 11/4/2011
Read here how Crazy John’s chose Sword Ciboodle to provide their contact centre and retail stores with a comprehensive and consistent view of all customer information across all service channels. Integration to more than 25 backend systems provide real-time payment processing at point of sale, and fully leverage existing technology investment. Operational dashboards optimise business decision making capability, giving management a dependable view of actual as well as pipeline sales. Driven by Sword Ciboodle’s agility, Crazy John’s can now add new mobile virtual network operator partners and uniquely branded and bundled product suites. Read on.
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Microsoft Office 2010 upgrades: Four pitfalls to avoid
By IDG Communications | 21/1/2011
From training worries to compatibility woes, fears of business disruption can spread when IT announces a Microsoft Office 2010 upgrade. Here's how IT can steer clear of four big upgrade mistakes. Read on.
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Data Sheet: LoadRunner Software
By HP | 15/12/2010
LoadRunner software is the industry standard software for performance validation. Generate real life load. Identify and diagnose problems. Deploy with high quality and confidence. Read on for more information.
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Management Excellence: Leveraging Technology and Techniques
By Oracle | 15/12/2010
This white paper describes the techniques and technologies that organizations should master on their way to management excellence.
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Social CRM: The real way to serve customers
By Oracle | 9/6/2010
How can you take advantage of next generation customer interactions to outperform the market and differentiate your business? We’ve collected together a range of resources by industry experts to help you react in the best way possible to changing CRM trends. Read more now...
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A Buyer's Guide to Customer Relationship Management Solutions
By NetSuite | 7/6/2010
Fruitful customer segments must be targeted, lead conversion maximized, and existing customers up-sold and renewed. Learn how - read industry-driven insights into CRM trends, value, and evaluation.
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6 Steps To ERP Implementation Success
By IFS World | 3/6/2010
Implementing ERP, CRM, EAM is complicated. Here are six simple steps to take in order to manage that complexity.
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Computerworld On-Demand Webcast | Winning and retaining customers through better web application performance
By CA Technologies | 19/3/2010
Customer acquisition and retention is key to business survival, and with today's web-savvy consumers and business users, nowhere is the difference between good and bad service more keenly apparent than online. Protect revenue and accelerate growth - learn how to offer visitors a superior web experience.
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