Google has released a new commercial for the Nexus 7, showing off the features of the device with games and media. While it's a bit of a reach in regards to battery life and Wifi range, it's really well done and puts a happy face on the new 7-inch tablet. We'd like to see more like this from Google. Have a look and see.

Source: GoogleNexus on Youtube. Thanks for the tip, Ben!

 

There are 39 comments. Add yours.

aNYthing24 says:

Very cool commercial - nice twist.

Pkt_Lnt says:

Wish I had dinosaurs in my back yard......

keithz says:

Do you really?

Pet velociraptor? Might sting a little if it nipped you.

You should practice with a pet crocodile.

And not one mention of specs... Instead, just showcasing what it can do. Very nice Google.

nikkisharif says:

^this

DJBigBenVA says:

Your welcome, Jerry!!

E_man says:

"While it's a bit of a reach in regards to battery life and Wifi range" backyards aren't much of a reach for WiFi or battery, are they?

stainiu says:

The wifi on my galaxy nexus does well in my backyard. As for battery life, who knows probably ran an extension cord to the tent at night...

Shadowriver says:

As long a you not placeing router in some closed room in middle of a house it should work around house no problem

mkstvns says:

Very cute. Approved!

Cruiserdude says:

Haha, nice, I was wondering where his box of fully charged batteries and wireless hotspot was. It's A Twist! M. Night Shyamalan would be proud, and also jealous, because that was actually entertaining.

It tugged at the heart strings, which in opinion is the best marketing tool around! This commercial aims for the right age group, men who are in their mid 20's to early 30's.

briankurtz79 says:

....or smaller children that parents want to buy a first tablet for but not for $500.

mixmastrzzz says:

anyone else think that guy kinda looks like rene ritchie? lol

djkleric says:

Very appleesque. We all can agree that apple's marketing is top notch. Good job Google. Now just put that spot on tv

bjf1984 says:

Just saw shortened version on Good Morning America

Torisen1 says:

Good spot, hope it gets a lot of air time.

TheWenger says:

I really hope Google markets the fool out of this thing. Hopefully normal people will actually be able to name another tablet from memory besides the iPad.

crxssi says:

+1 Please, God, make it so. I am so sick to death of hearing the word "iPad" I could just barf. I would prefer if companies and people could just at least say the word "tablet".

sperrygeer says:

agreed. i'm sick of i anything. just sounds so cheesy these days.

bjf1984 says:

Very cool commercial and a shortened version just aired on Good Morning America

Clak says:

I guess I'm the only one turned off by the cutesy marketing campaigns. I'd rather it did list the specs to be honest. I don't know, maybe I'll hold off. I will say that after playing with one at Sam's, Jelly Bean is niiiice.

Insp_Gadget says:

The average consumer isn't concerned with specs. They care more about what they can actually DO with the device versus a list of abstract specs that most people don't understand in the first place. The reason Apple's ads are so effective is because they showcase their devices actually performing tasks, entertaining, DOING things. People can relate to what they can see and touch.

They can't relate to "1280 x 720p, 8-16GB storage, 1.5GHz Quad-core Tegra 3 processor." That's just alphabet soup to normal people. It makes their eyes glaze over. But people can relate to seeing a father playing with his son and using technology to enhance the experience.

keithz says:

Dosn't this kinda highlight the wifi only limitation?

Insp_Gadget says:

I don't want a 3G/4G tablet. That's just another bill and extra expense. I can do everything I need either offline or through a wifi hot spot from my phone.

+1

Iv88 says:

Agreed! +1

crxssi says:

I can't do everything *I* want to do offline with a < 8GB storage tablet and no SD card.... Just saying :)

UHF3 says:

Then get the 16GB version. And if you're so stuck on having a SD slot get something else and quit complaing.

Just saying :p

a.d.am says:

I would love to know how they got the GPS to work out in the woods. I dont think they needed a compass to navigate the backyard....otherwise its a great commercial. Plus, my N7 does kick ass!!

joshua.worth says:

GPS works perfectly fine in Airplane mode even, I use My Tracks (a Google app) when I'm not home and guess what? I don't have a cellular plan I use data and phone calls on Wifi only. Mifi's would work great as well but no need for one to use GPS.

crxssi says:

They didn't show GPS. They were showing a compass app which uses the magnetometer.

dyastrab says:

Awesome. This is exactly how they should market it.

I was just thinking how does one get WiFi in the middle of the woods... then the ending came ... what a twist

joshua.worth says:

mifi oh and portable chargers do wonders as well

seanjenkins1 says:

Maybe it's an american/UK thing. But that ad was terrible.

Faux family sincerity makes my skin crawl.

joshua.worth says:

get a Portable battery charger and enable you phone as a hotspot and your good to go, or camp in your backyard like they did in the video and you'll been fine the cheap way as well.

crxssi says:

There is nothing cheap about approved hotspot on most carriers...

Iv88 says:

To every1 complaining about the limited storage capacity, look into wireless hard drives(WiDrives as some companies call them). That's how I plan to remedy the limited storage issue.