Rock Hudson: Style Icon

Rock Hudson Style
"The '50s and '60s brought rebels and statement looks, but menswear still catered to the classics. "
  • What You Need To Know
  • Go for classic minimalist style above all else.
  • Clean grooming at all times (dapper, not rugged).
  • Colors accentuate; they don't intimidate.

Why He’s a Style Icon

Millions of men would kill for the ability to make women swoon the way Roy Harold Scherer Jr. did on-screen. This actor had the kind of charisma that couldn’t be manufactured. When he changed his name to Rock Hudson, he broke box-office records with his films and TV appearances. But as a child, the actor was never cast for any of the productions that he auditioned for, and he had trouble memorizing his lines. Superstardom didn’t happen overnight. He sent his photos to tons of production companies until he began getting small roles, which led to larger ones. In 1956, he starred in Giant with fellow style icons James Dean and Elizabeth Taylor. His performance got him an Academy Award nod for best actor.

Hudson epitomized classic American style making simple choices with embellished impressions. On-screen, he wooed woman with his manly good looks and suave style. He pre-dated the word "swag" but would have done it justice. The height of Hudson’s career spanned two decades, both of which were probably the most important to menswear. The ’50s and ’60s brought rebels and statement looks, but menswear still catered to the classics. Hudson was no different.

The best thing about Hudson was his effortless style. He used very little in order to create a look -- his presence on- and off-screen was the wow factor. Menswear wasn’t complicated or overly thought out. This is what the ’50s and ’60s were about. Consumers and designers both believed in grooming, so clean looks were always in order. This actor knew how to take something as simple as a white linen shirt and pair it with light-blue slacks, an early version of what would probably be referred to as espadrilles, and a basic leather belt to create the perfect everyday outfit. If he looked like he didn’t try that hard, it’s probably because he didn’t.

Dress the Rock Hudson Way

Rock Hudson’s style wasn’t complicated. From his choices, it’s evident that the actor believed in keeping everything simple and to the point. His perspective was classic and minimalist. That didn’t necessarily mean all white and no patterns, but the actor let embellishments accent his look without overpowering his perspective. When shopping or browsing through your closet, look for basic pieces that can be dressed up and down -- nothing too over-the-top. Ermenegildo Zegna’s cotton-stretch pants are great for a simplistic, chic look. These pants (available in white at Bergdorf Goodman) give you that extra room for breathing and the stretch element can conform to the body, making them slim or baggy depending on how they are worn. Grooming should be clean and trimmed. Hudson’s style was more dapper than rugged.
By James Sanders James Sanders

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