Profile
Starbucks CEO Howard Schultz is back on the Forbes World's Billionaires list after a five-year absence. Last March, Starbucks generated investor excitement when it finalized a partnership with Green Mountain Coffee Roasters to sell single-serve coffee. Investors also like a joint venture with India's Tata Coffee Ltd. that was cemented in January. Starbucks has signaled its intentions to move into China and the juice business. The company paid $30 million for Evolution Fresh, a small maker of premium juices, in November. The son of blue-collar parents, Schultz was raised in housing projects in Brooklyn, and went to study and play football at Northern Michigan U. He later moved back to New York to sell pots and pans for a Swedish housewares maker before landing a marketing gig at a small coffee bean store called Starbucks. He traveled to Italy and was inspired to open an espresso bar in the U.S. His Starbucks bosses said no, so he started a rival store in 1985, making his java with Starbucks? beans. He bought Starbucks from his bosses two years later for $3.8 million and took it public in 1992. Schultz returned to the company's helm in 2008 after an eight-year break as chairman and turned around the struggling company. A co-founder of venture capital firm Maveron, Schultz is also an investor in consumer businesses such as Pinkberry frozen yogurt, Lucy activewear, eBay and Groupon. He's politically active and has urged fellow business leaders to withhold campaign donations until a bipartisan agreement can be reached on the deficit plan. [...] more