Allure is the beauty expert — an insider’s guide to a woman’s total image.

Since its launch in 1991, Allure’s mission has remained unchanged: to investigate and celebrate beauty and fashion with objectivity and candor — and place appearance in a larger cultural context.

In 2011, Allure ushered in a new era of content and audience development with its digital edition and the relaunch of Allure.com, including e-commerce.