SSD prices have halved in a year: is it time to get one now?

Data from US and UK retailers shows that SSD or 'Flash' drive prices for use in laptops or as a boot drive for desktops have halved, so that it's now under $1 or £1 per gigabyte. It might be the fastest way to speed up your PC

Hard drive
A magnetic hard drive: time to say goodbye? Photograph: Scenics & Science/Alamy

Price crash! And for once, it really is: prices of SSDs - solid-state drives, aka Flash drives - with capacities large enough to be truly useful as the boot drive of PCs have more than halved in the past year, according to data from the US and UK.

Meanwhile in the UK data supplied to the Guardian by Dabs.com, the online retailer, shows that prices of HDDs (aka spinning hard drives) has rocketed by as much as 50% due to the floods in Thailand which devastated the country, killing hundreds and also destroying many factories where hard drives were assembled.

But at the same time prices of SSDs has continued to fall - so that in the UK they are now below £1 per gigabyte, the level previously thought of as marking the "affordability" level. In the US, many have fallen below the $1 per GB level.

According to data collected by Camelegg from the US online retailer Newegg, and analysed at Tech Report, SSD prices across the board have roughly halved in the past year, so that drives with capacities of 128GB or more are selling for less than $1.50 per gigabyte - and in a number of cases for less than $1 per GB.

SSD prices US retail SSD prices per gigabyte by capacity and make. Source: Newegg, via Camelegg

In the UK, data supplied to the Guardian by Dabs.com shows that prices have fallen similarly, from an average of £1.49 per GB at retail including VAT in June 2011, to just 71 pence per GB including VAT, based on a range of devices from OCZ, Corsair, and Crucial.

SSD prices at dabs.com SSD prices at Dabs.com for the same capacity devices, June 2011-June 2012. SSDs are 120 and 128GB; HDDs 1TB.

The price differential between the two types of storage is also closing. We did tell you this was coming, in 2006. At that time, 80GB counted as quite a big magnetic hard drive, and cost around $50 at wholesale, while 32GB of Flash would cost $100.

In 2005, the price differential per GB between HDDs and SSDs was 33:1. By 2006 it was 19:1. With the latest figures from Dabs, even at retail the difference has shrunk dramatically, to just over 10 this year.

Even in January, when I compared the performance of a number of SSD drives with each other and with a hard drive, prices were £1.23 per GB for 256GB drives.

The Newegg data, analysed by Tech Report, shows a rapid erosion in prices for SSDs. Here's the data for Crucial:

SSD pricing for Crucial SSD pricing, June 2011-2012 for Crucial SSDs. Source: Newegg via TechReport

And now for Vertex:

SSD prices: Vertex SSD prices June 2011-2012 for Vertex SSDs. Source: Newegg via TechReport

Duncan Rutherford of Dabs.com also points out that sales of SSDs have increased rapidly, in some cases going up sevenfold (for products from Corsair), while sales volumes for HDDs have dropped by 20-40% for some makes.

That all adds up to a rapid changing of the guard: as SSD capacity ramps up, prices will continue to fall, although HDDs will continue to be the default option on non-premium devices, and desktops.

But Windows 7 has supported SSD since its arrival, while Apple is increasingly pushing users of its laptops towards SSDs; its latest "Retina Display" MacBook Pro is only available with SSD storage, as are the new version of its MacBook Air.

For those who are still using HDDs and want a rapid way to upgrade their computer - particularly a notebook - changing to an SSD is the fastest way to get a new experience. And the price fall now means that a like-for-like capacity swap may be possible, so that you don't have to delete or shift anything from your existing hard drive in order to fit into the SSD space.

Comments

7 comments, displaying first

  • This symbol indicates that that person is The Guardian's staffStaff
  • This symbol indicates that that person is a contributorContributor
Open for comments. or create your Guardian account to join the discussion.
Welcome {name}, you're signed into The Guardian using Facebook. Join the discussion.
  • Bluestone

    22 June 2012 7:15PM

    The prices may have dropped, but what about the unreliability of SSDs?

    I've read that Intel's are among the best, but it seems that even then that constant, daily backups are the order of things, because unlike regular hard drives, they give no warning that things are about to go tits up.

  • progrockbore

    22 June 2012 7:30PM

    Agree about the backups but the speed increase is well worth it. They are also silent which is a great help for me as a musician. I will be changing most of the computers in the house over to SSDs in the next few months as we also have a central file server for the important stuff.

  • bodders78

    23 June 2012 9:24AM

    The prices may have dropped, but what about the unreliability of SSDs?

    Manufacturers are now starting to offer 5 year warranties. The larger the drive the more reliable it should be. I wouldn't go for any less than 120 Gb for that very reason.

  • wtfcuk

    23 June 2012 11:31AM

    "constant, daily backups are the order of things" for your data whatever type of drive you use. That said I only buy Intel SSDs and they have for me proved rock-solid even if they are a little more expensive.

    Bear in mind too, that hard drives are much more subject to damage in a mobile device and SSDs increase the battery life.

    SSDs can literally resurrect a machine. An old MacBook Pro I had became like a new machine, and even my 2008 Mac Pro had a noticeable speed increase. Computers write a lot of data to the cache even when you have a lot of RAM and putting in an SSD significantly reduces this bottleneck. This is the reason the MacBook Airs are faster than their specs would suggest (Flash memory in their cases rather than SSDs but same principle).

  • AlanR

    23 June 2012 12:39PM

    "For those who are still using HDDs and want a rapid way to upgrade their computer - particularly a notebook - changing to an SSD is the fastest way to get a new experience."

    You can now get a near SSD speed hybrid 500GB for near £60.
    Methinks the new SSD experience for many will involve dumping most of their data elsewhere.
    Many new laptops have no space for a high capacity drive.

  • hedgecreep

    23 June 2012 1:50PM

    But Windows 7 has supported SSD since its arrival, while Apple is increasingly pushing users of its laptops towards SSDs; its latest "Retina Display" MacBook Pro is only available with SSD storage, as are the new version of its MacBook Air.

    Apple charge £849 for the 512GB solid state drive in the Mac Pro, more than double the price of a same capacity, better performing unit from Amazon and the same cost as an entire MacBook Air. Nobly pushing dimwitted users into SSDs makes Apple a lot of money, end of. Also:

    Apple SSD benchmarks
    http://www.harddrivebenchmark.net/hdd.php?...

    i.e. unimpressive.

    And let's be honest here, it's not as though they make any of these things themselves, is it; I'd love to hear their justification for what appears to be the storage industry's single biggest OEM markup. Although they also flog 2TB mechanical drives for £249 (yup, the same ones that cost £80 from Amazon), so that SSD suddenly looks good value compared. Cough.

    Here's hoping they read this article.

Open for comments. or create your Guardian account to join the discussion.
Welcome {name}, you're signed into The Guardian using Facebook. Join the discussion.

Technology blog weekly archives

Jun 2012
M T W T F S S
25 26 27 28 29 30 1

Guardian Bookshop

This week's bestsellers

  1. 1.  iPad: The Missing Manual

    by J D Biersdorfer £15.19

  2. 2.  Skylanders Spyro's Adventure Official Strategy Guide

    £10.39

  3. 3.  Excel 2010 For Dummies

    by Greg Harvey £14.39

  4. 4.  Diablo III

    by Deckard Cain £18.39

  5. 5.  Python Programming for the Absolute Beginner

    by Michael Dawson £15.99

  • windproof umbrella promo - guardianoffers.co.uk
    Cleverly designed so they won't turn inside out. Available in a range of colours, just £9.99
  • CommPromoSocksNew
    These socks will gently hold up without pinching. 12 pairs of your choice for just £24.99
;