Go to: Features Circulation Demographics Contact Us



A blue-chip brand whose credibility is unchallenged
In print for 167 years, The Globe has 11 bureaus across the country, eight more around the world, and a ninth soon to open in Latin America. We deliver lively and authoritative coverage of national, international, business, arts, entertainment and lifestyle news, both in print and via our Digital Network.

  
 
An essential read for Canadians who want in-depth reporting on the issues, facts and opinions that affect our domestic landscape and the world at large, The Globe enjoys a cumulative six-day readership total of almost 2.4 million*, And our readers are incredibly loyal - 75 per cent of our current subscriber base has subscribed for more than two years - many of them for much longer.

* Source: PMB Fall 2011, total Adults 18 and older.

And no wonder our readers are so loyal - for three years running, we’ve won more National Newspaper Awards than anyone else in Canada, including the five we received in 2011.

Features
In the fall of 2010, The Globe and Mail underwent the most extensive redesign of its long history, which included investing in print partners whose cutting edge presses deliver superb quality paper stock, full-colour journalism and flexible advertising options. For instance, The Globe now offers innovative ad opportunities such as new content adjacency advertising positions and sponsorships; multi-platform integrated ad opportunities; and new print capabilities and custom content initiatives.

Since launching our award-winning redesign, our circulation has increased, both in print and online, proving our publisher and CEO’s commitment to print, “…in a time-pressed world it will be the brilliant photograph, arresting headline and imaginative presentation that will catch the reader’s eye.”

Editions & sections
Advertisers can target Globe reader by region through our Front News section, which is specific to one of the six regions – National, Metro, Central, East, West and B.C.

For example, you can target readers from Quebec and the Maritimes by placing an ad in the Front News section of our East edition.

For a complete guide to the sections in our regional Globe and Mail editions, download our Newspaper Edition Chart..

For complete information about what's in our newspaper, visit the Newspaper Sections on Globelink.




Circulation
The most recent ABC Audit Report for the 12 months ending Sept. 30, 2010, shows The Globe and Mail firing on all cylinders. In just about every category - weekdays and Saturdays, in Toronto and nearly every major market in Canada - The Globe out shines the other national daily.

Download the Audit Bureau of Circulations' report on The Globe and the Regional Circulation Summary Report for more information. Competitive comparisons can be found in the Globe vs. Post Circulation Summary Report.



Demographics
Connect with Canada's most sought-after demographic
When you advertise in The Globe and Mail, your message reaches Canada's thought-leaders and taste-makers--those individuals who lead or intend to lead in politics, business, the workplace or the home. More importantly, Globe readers have the purchasing power--whether personal or corporate--to follow up on the needs and desires advertisements in The Globe generate.







Increase your reach
Combining Globe and Mail properties is a highly cost-effective way to increase your reach among Canada's most-coveted consumers. When you add a week-long presence in our newspaper to an ad in Report on Business magazine with a month-long presence on Globe online, you reach an additional 1.4 million unique readers for a combined net reach of nearly 3.9 million.

Combined audience using newspaper, online and Report on Business magazine




Contact Us
Need more information? Explore GlobeLink and contact a Globe representative when you're ready to take the next step.

From simple banner ads to cutting edge French Door wraps, we offer programs for every budget.

Our team will work with you to develop and implement campaigns that push boundaries and engage consumers in high impact, innovative ways.