andiwills great blog, i like the way you give info!
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Our office neighbors, Paloma, recently went through the Groupon experience to promote their spa business. I asked one of the owners, Levi Dugat, to answer a few questions about their experience, and he was nice enough to oblige.
How would you rate your Groupon experience overall? We were perfectly pleased with our experience and honestly prepared not to be. We'd heard some horror stories and some positive ones and spent time doing some research, weighing our options and went for it anyway.
We heard lots of stories about the Groupon clients tending not to
read moreOur office neighbors, Paloma, recently went through the Groupon experience to promote their spa business. I asked one of the owners, Levi Dugat, to answer a few questions about their experience, and he was nice enough to oblige.
How would you rate your Groupon experience overall? We were perfectly pleased with our experience and honestly prepared not to be. We'd heard some horror stories and some positive ones and spent time doing some research, weighing our options and went for it anyway.
We heard lots of stories about the Groupon clients tending not to re-book, being somewhat abrasive to deal with, not tipping the service providers, and so on. We developed a strategy to try to weed out the one-time bargain shopper clients by creating packages for our G
read moreFrom turntable.fm: I haven't seen this method of handling beta signups for new community tools. It's a great way to both control and drive initial usage.
read moreFrom turntable.fm: I haven't seen this method of handling beta signups for new community tools. It's a great way to both control and drive initial usage.
read moreI've been meaning to share these two presentations for a while. Both are very cool, and both deal with trend prediction. The first is for 2011 and the second for 2010. Take a flip through them. Some interesting predictions about what we're going to see this year and what we saw (and didn't) last year.
2011
JWT: 100 Things to Watch in 2011 View more presentations from JWTIntelligence2010
JWT: 100 Things to Watch in 2010 View more presentations from JWTIntelligence read more