First Impressions

  • Archant MyCityWay

    First impression: MyCityWay London24 app Subscription

    Thu, 3 May 2012 | By Lucy Tesseras

    The simplicity of this app, designed for both locals and tourists, is the key.

  • The Journal

    First impressions: Trinity Mirror regional portfolio Subscription

    Tue, 1 May 2012 | By Lucy Tesseras

    Trinity Mirror updates regional sites to boost engagement.

  • /t/h/j/o2_wallet.jpg

    First impression: O2 Wallet Subscription

    Thu, 26 Apr 2012 | By Ronan Shields

    O2 Money’s debut  launch steals a march on Google and other operators.

  • nma loves Barclaycard iPhone

    First impression: Barclaycard PayTag Subscription

    Thu, 19 Apr 2012 | By Ronan Shields

    It may just be a sticker but it shows that mobile payments are about to be mainstream.

  • Good Ideas

    First impressions: Good Ideas Subscription

    Thu, 12 Apr 2012 | By Lucy Tesseras

    Hearst Magazines UK has launched quarterly lifestyle magazine Good Ideas, which will sit alongside its Good Housekeeping title.

  • Harrods

    First impressions: Harrods magazine iPad edition Subscription

    Tue, 3 Apr 2012 | By Lucy Tesseras

    Harrods magazine unveils free iPad app.

  • Happli

    First impression: Happli Subscription

    Thu, 15 Mar 2012 | By Lucy Tesseras

    Happli’s Trinity Mirror backing could see it compete with the likes of Groupon and KGB Deals.

  • Vevo

    First impression: Vevo Subscription

    Fri, 9 Mar 2012 | By Charlotte McEleny

    Music video website Vevo has relaunched, adding more personalisation via social and listening data.

  • Evening Standard

    First impression: London Evening Standard Subscription

    Wed, 7 Mar 2012 | By Lucy Tesseras

    London Evening Standard has redesigned its website ahead of the London 2012 Olympics.

  • android

    First impression: Android's MWC 2012 stand Video Subscription

    Thu, 1 Mar 2012 | By Ronan Shields at Mobile World Congress 2012, Barcelona

    BBC and Shazam to “beam” content via mobile.

  • Twitter Who To Follow Screenshot

    First impression: Twitter brand advertising platform Subscription

    Fri, 17 Feb 2012 | By Charlotte McEleny

    An early look at Twitter’s ad platform for agencies and brands.

  • Red Bull

    First impression: Red Bull Stratos Subscription

    Tue, 14 Feb 2012 | By Jessica Davies

    nma takes an in-depth look at Red Bull’s supersonic space-jump event online hub.

  • Reddiscover

    First impression: Reddiscover Subscription

    Thu, 26 Jan 2012 | By Jessica Davies

    Red Bee Media launched a multiplatform, social network-integrated TV guide, with Time Out as its UK launch partner yesterday. new media age was given a preview of the web and tablet-enabled service ahead of its full rollout later this month.

  • Netflix

    First impression: Netflix Subscription

    Tue, 10 Jan 2012 | By Jessica Davies

    This week has seen yet another service enter the already crowded movie- and TV-on-demand market with the launch of Netflix. new media age takes a hands-on look at the service and how it stacks up against its UK competitors.

  • rara

    First impression: rara.com Subscription

    Tue, 13 Dec 2011 | By Charlotte McEleny

    Yet another music service has launched today called rara.com and it is aiming for a mainstream audience, leaving existing music services to chase after musos and early adopters.

  • Twitter Homepage Screen grab

    First impression: Twitter relaunch Subscription

    Fri, 9 Dec 2011 | By Charlotte McEleny

    Yesterday Twitter relaunched its entire service, promising users easier access to relevant content and more creative control for brands. new media age was given an early look at the service, which promises huge improvements, particularly for brands.

  • Xbox

    First impression: Microsoft XBox 360 content update Subscription

    Tue, 6 Dec 2011 | By Jessica Davies

    Microsoft kicked off the first stage in its TV content roll out for its Xbox 360 games console today. new media age was given an early preview of the service.

  • Zeebox

    First impression: Zeebox Subscription

    Wed, 2 Nov 2011

    This week saw dual-screen social TV app Zeebox hit the market. new media age was given early access to what seemed a very promising Zeebox prototype in August (nma.co.uk 3 August 2011) and took a second visit this week to see that the finished product didn’t disappoint.  

  • Nokia Lumia 800

    First impression: Nokia Lumia series Video Subscription

    Thu, 27 Oct 2011 | By Ronan Shields

    new media age has had a preview of the Nokia Windows Phone Lumia series and pondered its potential effect on the mobile search market.  

  • Boinc

    First impression: Boinc Subscription

    Mon, 24 Oct 2011 | By Charlotte McEleny

    new media age was given early access to forthcoming social music service Boinc, a strong contender entering what is an increasingly crowded online music market.

  • Harry Potter

    First impression: Pottermore Subscription

    Mon, 22 Aug 2011 | By Charlotte McEleny

    new media age takes an early look at JK Rowling’s digital extension for the Harry Potter series

  • Google+ home

    First impression: Google+ Subscription

    Thu, 30 Jun 2011

    Kun Dang, founder of search specialist Red Or Blue Digital and former head of natural media at Agenda21, is one of the lucky few in the UK to have a Google+ profile. Here are his thoughts after a day playing with the search giant’s ’sharing project’.

  • ASOS Facebook

    First impression: ASOS Facebook store Subscription

    Wed, 2 Feb 2011 | By Charlotte McEleny

    ASOS’s Facebook shop is a good first step in recreating the ecommerce and fulfilment experience of its main site in a social network. However, it needs to do more to inspire people to both shop and share with friends.

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