Q How is the distance between the brewery and my pub measured?
A The distance is usually based on the shortest driving distance. This can be easily calculated by using website route planners, such as AA Route Planner and RAC Route Planner.
Q What if beer from a brewery is delivered 50 miles away to a distribution centre before being delivered back to my pub only 10 miles away from the brewery?
A Because the brewery is local to your pub then the beer still qualifies as a local beer. Encouraging pubs to serve local real ales is the first step to reducing beer miles.
Q What about licensees who are prevented from stocking a local beer by their lease or tenancy agreement?
A Our advice would be for you to speak to your Business Relationship Manager to see whether a special arrangement can be made to enable you to sell one local real ale. The Society of independent Brewers' Direct Delivery Scheme allows some lessees of Punch Taverns, Enterprise Inns and Admiral Taverns the option of stocking a real ale delivered direction from a local brewer.