You can’t offer a Web application without support for mobile phones. Also, more and more users frown at mobile Web sites, and expect that you provide mobile apps for at least iOS and Android.
A smartphone has many benefits compared to simpler types of mobile phones and other gadgets, like support for advanced graphics-intensive applications, a completely customizable user interface, location, movement and direction sensing, all in all providing a richer user experience than achievable on a PC, in a very compact, easy-to-carry, always-on package.
In parallel, tablets are increasingly becoming a must-have gadget, that are based on the same technologies as smartphones, including in terms of applications.
Also, smartphones and tablets are constantly evolving, what with talks about replacing tickets, IDs, cash etc.
Abiro is a consulting and product company focusing on mobile applications and services.
Abiro can help you establish what the market expects of you!