About our products

Consumer behaviour is changing and more people are researching products and services online.

TrueLocal is an online business directory that helps you develop a strong web presence and connect with the right customers in your area.

We are cost-effective and offer simple and flexible advertising options to suit any business budget.

Meet the family

TrueLocal is part of the News Limited group of companies.

This includes media brands such as The Australian, The Daily Telegraph, The Herald Sun, The Courier-Mail, The Advertiser, news.com.au, CareerOne.com.au, CarsGuide.com.au, Realestate.com.au and more.

Distribution like no other

When you purchase an advertising package with TrueLocal we list you on our site as well as across the entire News Limited network and our partner sites. These include:

• Our Partners
  
  Optus, Yahoo!7 Local, Google Maps, Navman, Mio, Mocal
• News Limited Network
  
  Over 127 Community Newspaper sites, news.com.au, CareerOne.com.au, realestate.com.au, moshtix, myspace.com, CarsGuide.com.au, whereilive.com.au and more
• Mobile
  Download our free iPhone app, or access TrueLocal on a regular mobile phone for free through the mobile carriers Optus, Vodafone, 3 Mobile and Virgin. This means your business can be found by people searching from home, work or on the go. Find out more about TrueLocal on your mobile.

A Free Listing on TrueLocal provides your basic business details on the search results page.

Here’s what comes with your Free Listing:

• Your business details (name, address and a phone number) in TrueLocal search results
• Listing for one category and postcode
• Add a description and an image to help customers find you
• Upload one image, one deal and one attachment

It makes business sense to have a Free Listing on TrueLocal to help potential customers find you.

• List your business for free now

An example of a Free Listing

A Basic Listing on TrueLocal offers you the perfect entry into the world of online advertising.

Here’s what comes with your Basic Listing:

• Significant exposure for your business above Free Listings
• Add a description and images to help customers find you
• You can change your details whenever you like online through Your Business Centre
• No competitor advertising on your business details page
• Upload five images, two deals and one attachment

• Request more information about Basic Listings

Example of a Basic Listing

Priority Listings are a great way to increase the visibility of your business on TrueLocal.

Here’s what comes with your Priority Listing:

• Great exposure for your business above Basic and Free Listings
• The ability to upload 10 images, three deals and three attachments plus upload your own video
  
• Your detailed description and images help customers decide to buy from you
• You can change your details whenever you like online through Your Business Centre
• No competitor advertising on your business details page

• Request more information about Priority Listings

Example of a Priority Listing

Achieve the greatest prominence and drive new business across multiple suburbs with our Top of List sponsored result package.

A Top of List advertising package includes:

• Position one, two or three at the top of the search results in one category
• Appear in one zone with the option to purchase multiple zones, state-wide or nationally
• Inventory is limited with only three spots available, delivering your business a major competitive advantage
• Appearance of your sponsored Top of List advertisement on Yahoo!7 Local as well as the TrueLocal iPhone app
• A Priority Listing in the same category under one suburb appearing on TrueLocal, Yahoo!7 Local and our mobile sites

• Request more information about Top of List

Example of a Top of List

If communicating you business brand is important to you, TrueLocal’s Tile and Strip Display Advertising packages are the solution.

Tile Display Advertising

Tile Display Advertising is the perfect solution for building your brand and driving consumers to your business. Positioned at the top of the page, tiles grab the consumers’ attention on the search results page. Demand for Tile Display Advertising is high - talk to a TrueLocal consultant today to secure your space.

Your Tile Display Advertising package includes:

• Position one, two, three or four at the top of the page in one category on TrueLocal.com.au and Yahoo!7 Local
• Appear in one zone with the option to purchase multiply zones, state-wide or nationally
• Free design service of your tile advertisement*
• A Priority Listing in the same category under one suburb appearing on TrueLocal, Yahoo!7 Local and our mobile sites

Strip Display Advertising

Strip Display Advertising is a great brand building solution and positions your businesses display advertising within the search results.  This delivers a high number of eyeballs as people search through the results for the best business to suit their needs.

Your Strip Display advertising package includes:

• Exclusivity, with only one Strip Display Ad appearing in each set of results on TrueLocal
• Frequency, with your Strip Display Ad appearing once within each 10 search results displayed
• Free design service for your strip advertisement*
• A Priority Listing in the same category under one suburb appearing on TrueLocal, Yahoo!7 Local and our mobile sites

• Request more information

What the search result of a TrueLocal Tile Ad looks like:

Example of a Strip Ad