Microsoft raises estimated first-day Halo 2 sales to $125 million-plus
The Seattle Post-Intelligencer quotes Microsoft's Peter Moore as saying the game shipped 2.38 million units in a single day.
Yesterday, Microsoft's corporate vice president of retail sales and marketing Peter Moore made one of the bigger boasts in game-industry history. "I'm calling a $100 million day on Halo [2] today," he said at Harris Nesbitt Playtime 2004 Investor Conference in New York City, according to Reuters.
Today, it seems that Moore actually lowballed Halo 2's opening-day sales. The Seattle Post-Intelligencer is reporting that Microsoft now claims to have sold 2.38 million units of the game in the US and Canada. If confirmed, that would mean the company's one-day take would exceed $125 million--exceeding even the highest-grossing opening weekend for a holiday film.
However, Microsoft's claims may be hard to independently confirm. David Riley, senior manager of the NPD Group, which currently holds a monopoly on nationwide game-sales data, said "it's difficult for anyone in the industry to provide such data in a timely and accurate fashion."
However, reps for game retailer GameStop told the Post-Intelligencer that they sold over 500,000 of Halo 2 in its 1,726 American stores--a record for the company. If GameStop's main rival, EB Games, saw similar figures--not to mention other game-selling outlets like Best Buy--Microsoft's claims could be well within the realm of plausibility indeed.
4 Comments
Hot Stories
Newsmakers
-
E3 2011: Miyamoto speaks his mind
The creator of Mario dishes on the decision to move Pikmin to the Wii U, similarities between the new controller and the iPad, 3DS development struggles, and more. Full Story
- Posted Jun 17, 2011 6:28 pm PT
- 172 Comments
-
E3 2011: Activision Publishing CEO sounds off on Wii U, Vita, and Call of Duty: Elite
Q&A;: Eric Hirshberg discusses the new console and portable, explains why Call of Duty won't fade like Guitar Hero; Sledgehammer Games' COD "action adventure" on hold. Full Story
- Posted Jun 9, 2011 5:26 pm PT
- 150 Comments
Featured Stories
-
Halo: CE Anniversary armed with Kinect
Video Q&A;: Microsoft Studios confirms upcoming HD update of Xbox original will in some way use Xbox 360's motion-sensing add-on. Full Story
- Posted Jun 20, 2011 11:14 am PT
- 124 Comments
-
New PS3 model announced for Japan
New unit to consume less power; also used for Tales of Xillia X edition bundle. Full Story
- Posted Jun 20, 2011 12:10 am PT
- 112 Comments
-
Sega Pass intercepted by hackers
Publisher's fan site and forums taken offline after "a subset" of members' personal info stolen, including email address, encrypted passwords. Full Story
- Posted Jun 17, 2011 10:41 am PT
- 233 Comments
-
Crytek denies having Xbox 360 successor
Crysis company says it does "not have any next generation hardware from Microsoft"; focused on bringing DX11 update to Crysis 2. Full Story
- Posted Jun 17, 2011 3:24 pm PT
- 242 Comments
-
L.A. Noire sells 899,000 in May
Rockstar and Team Bondi's crime drama sells less than a million across 360, PS3 as Take-Two shares slip 8 percent in past five days. Full Story
- Posted Jun 16, 2011 1:51 pm PT
- 109 Comments
Related Game
Halo 2
Follow for the latest news, videos, & tips from experts & insiders
- Microsoft Game Studios
- Bungie Software
- Sci-Fi First-Person...
- Release: Nov 9, 2004 »
- ESRB: Mature