Linux Online, the primary online resource for the Linux Operating System
since 1994, has earned the respect of the Linux community and the media.
Our site is featured regularly on television and radio, and in newspaper
and magazine stories about the success and popularity of Linux. The major
search engines list Linux Online as the first destination when searching
for the term "Linux". In addition, both Netscape Communicator and Internet
Explorer refer their users to Linux Online when "Linux" is entered in the
location field.
The Obvious Way
Linux Online provides an ideal starting point for current and future user's
journey into the Linux Operating System. Network administrators, IT
managers, and the average user come to Linux Online to find out about the
operating system as well as to learn about the latest products and services
available for use with this innovative and well-proven OS. With over one
million unique visitors per month, Linux Online will give your advertising
campaign a much wider audience than any other Linux website available today.
Simply put, there is no better opportunity for your company to promote its
Linux product or service than Linux Online!
Very Desirable Audience
Linux Online can bring to your company or organization a slice of the most
sought after marketing and advertising audience in the industry. Based on a
recent survey, we found that the typical Linux Online visitor is male,
31 years old, earns $42,000 US per year, has a post-secondary degree
and uses Linux on his home PC. 73% of our Linux Online visitors are
responsible for purchasing computer equipment, software, and services for
PCs for end-use or for their company. With over 58% of those buyer's
responsible for a department or entire company, we've got your market's
attention! Additionally, 29% put Linux to use in their work environment.
Benefits
Linux Online is a popular gathering place for the Linux community where
current and potential Linux users can find the latest news and information
about Linux and Open Source. You will reap the benefits of our experience
with launching successful advertising campaigns by our commitment to
making your campaign as effective as possible. Among the benefits you
receive by advertising with Linux Online:
- Your advertisements appear on a site designed to connect consumers with
valuable Linux resources, products, services, and applications.
- Exposure to over one million unique visitors and five million total hits
per month to make sure your product or service is seen.
- Priority listing in the vendors area of Linux Online. Vendors are normally
sorted by country and then alphabetically. As an advertiser on Linux Online,
you will be placed at the top of your respective country/area ahead of the
alphabetical list.
- Comprehensive reports on your campaign via email and online.
Flexible Reporting
Your banner statistics are available to you in many different formats.
You can review the last 7 days of statistics by logging into this site and
accessing the "Advertise" section. You are greeted by a summary report of
the 7 previous day's activity.
You may also set your email reporting preferences. These include TEXT or
HTML email, Excel spreadsheet, and frequency (daily, weekly, monthly or on
completion).
In order to receive these reports, you will be asked to register with
our site and confirm the email address to which reports are to be sent. We
will then grant you access to your campaign(s). You are not required to
receive newsletters or announcements to make use of our reporting options.
Your Message, Your Way
Linux Online uses custom-built banner serving technology, giving us the
ultimate flexibility in delivering your company's advertising campaign.
From the multi-million impression campaign to the $100 US per month
starter program and our free community support program, we are committed
to getting your message in front of our audience. With many different
ad sizes and targeting choices we can build a campaign to exactly fit your
marketing and budgetary needs. In addition to traditional web banner ads,
Linux Online can send your message directly to our opt-in mailing list of
Linux enthusiasts or your company can add to a newsletter, or an upcoming
contest or giveaway hosted on the site.
Rates
The following is a guideline to advertising rates at Linux Online. For
specific campaigns please request a quote. We will be happy to review
the specifics of your campaign and provide exact pricing. All campaigns
are subject to our terms and conditions. We offer run of site (ROS) and
content/page selection (Content) rotations as well as an opt-in mailing
list that can be targeted by country.
Media | Type | Width | Height | Size | (Bytes) | Quarter | ROS | Content | Country |
Web | Banner | 468 | 60 | 16k | (16384) | | 10.00 | 15.00 | 15.00 |
Web | Square | 125 | 125 | 8k | (8192) | | 6.00 | 9.00 | 9.00 |
Web | Button | 88 | 31 | 4k | (4096) | | 2.00 | 3.00 | 3.00 |
Web | Med. Rect. | 300 | 250 | 32k | (32768) | | 12.00 | 18.00 | 18.00 |
Web | Leaderboard | 728 | 90 | 32k | (32768) | | 12.00 | 18.00 | 18.00 |
Web | Skyscraper | 160 | 600 | 32k | (32768) | | 12.00 | 18.00 | 18.00 |
Web | Offsite link | 24 | 1 | | | Email us | | | |
Email | Newsletter | 72 | 4 | | | | 30.00 | | 45.00 |
Email | Announcement | 72 | 30 | | | | 120.00 | | 180.00 |
Rates are NET CPM (1,000 impressions) based on our count of insertions.
Using third party serving and/or counting is not included in the above.
Bonus impressions are available for 3, 6 and 12 month commitments as
well as $2,000, $3,000 and $5,000 purchases. We accept most image types
with animation and unlimited looping. Other creative types, including HTML,
FORM, Javascript and Java may be acceptable but all submissions and links
must be directed to our servers. Multiple creatives may be presented on a
round-robin basis. Creative materials must be available 72 hrs (3 days) before
campaign start date, and must provide a means to specify URL's if applicable.
Email campaigns are delivered by our software and counted based on delivered
messages. All email campaigns must provide a text based message, HTML is
optional. Surface mail campaigns require the use of a bonded mailing list
firm at advertiser's expense. Offsite links are sold on a quarterly basis
by an offer process. Before each quarter, we send an request for offer to
everyone waiting space. Within a week, we accept the highest offers up to
available space with payment due prior to the start of the quarter. Payments
may be made by cheque, money order, cashier's cheque or bank-to-bank wire
transfer (there is an extra $20 charge for each wire sent to us, our bank
charges us this "wire reception fee").
Take Advantage Now
Linux Online has a helpful staff ready to start your campaign today. You
can speak with Michael McLagan if you have any questions, would like a quote,
or are ready to get started.
Mail: | Linux Online, Inc. 59 E. River St, #2 Ogdensburg, NY 13669 USA |
Phone: | +1-315-393-1202 |
Fax: | +1-613-283-0614 |
Email: | banners (at) linux.org (you'll have to fix the address) |
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