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Privacy Policy

This Privacy Policy discloses the privacy practices for NYDailyNews.com and any other affiliated sites on which a link to this Privacy Policy appears (collectively, the “Website”). This Privacy Policy governs the use and collection of information collected from you on the Website. This Privacy Policy does not apply to information you may provide to us offline or through any means other than the Website, other than as specifically identified below. For example, this Privacy Policy does not apply to information you may have provided when obtaining a home delivery subscription offline or when entering a sweepstakes by mail, fax or email. As used herein, “we,” “us” and “our” refers to Daily News, L.P.

Please read this Privacy Policy carefully so that you understand our online privacy practices. In addition, please review our Terms of Service, which also govern your use of this Website and which incorporate this Privacy Policy by reference. Your use of this Website indicates to us that you have read and accept our privacy practices, as outlined in this Privacy Policy.

I. What Information Is Collected?

A. Personally Identifying Information

To take advantage of certain optional features or functions of the Website, we may ask you to provide us with certain personally identifying information. Personally identifying information is information that could reasonably be used to identify you personally (such as your full name, address, or email address), and which we may refer to here as “PII.” For example, you may be asked to supply your name and email address if you complete the optional registration process for the Website, if you participate in a sweepstakes or contest on the Website, or if you purchase a classified ad using our online ad placement service. You can choose not to provide such information, but then you may not be able to take advantage of or participate in some features of the Website. We do not automatically collect any PII from visitors to the Website. After creating a profile, if you wish to change any of your profile information, you may do so by clicking the “Your Profile” link on the Website and then clicking the appropriate link under “Manage Your Personal Profile.” We may also combine information you have otherwise provided to the Daily News with PII you submit on the Website.

Children Under the Age of 13. We do not knowingly collect or solicit personally identifying information from or about children under the age of 13. By submitting any personally identifying information, you certify that you are at least 13 years of age. If we discover that we have received any information from or about a child under 13 in violation of this statement, we will delete that information. If you believe that we have collected personally identifying information from or about a child under the age of 13, please contact us at the address provided in the “QUESTIONS” section below.

B. Non-Personally Identifying Information

Cookies. Like many website operators, we sometimes make use of browser “cookies.” A “cookie” is a small piece of information that we use to assign each visitor’s computer a unique, random numerical identification code that resides in a designated file on your computer.Our cookies do not automatically collect personally identifying information. We may use information collected from cookies to recognize your browser when you visit the Website, to facilitate easy login, to attempt to personalize the Website for each user, to ensure that your browser does or does not see the same ad over and over again, to sequence ads and offers in a series and to track page usage and paths, to help serve advertisements, or to facilitate your ability to navigate the Website. We may link the cookie to PII you submit or other information we collect. Separately, third party companies that serve advertisements on the Website may use cookies and other tracking information, as further detailed below, to collect information about your visits to this Website and other websites. To learn more information about the practices of these third party advertising companies, click here:

Log Files. Like most websites, we use tracking programs that collect information about log files, including browser types, internet service providers (ISPs), referring/exit pages, platform types, date/time stamps, number of clicks, and Internet protocol (IP) addresses,. An IP address is a number that is automatically assigned to your computer whenever you access the Internet, which web servers use to identify where to send the information your computer requests. We may use IP addresses for a number of purposes, such as system administration, to report aggregate information to our business partners, or to audit the use of the Website. We may disclose such non-personally identifying information, such as aggregated statistics, to third parties for a variety or purposes, including describing our services, marketing, and improving the experiences of visitors to the Website. The information that we collect regarding log files is not linked to personally identifying information.

Web Beacons/Web Bugs (Clear GIFs/ Single-Pixel GIFs). A web beacon allows the party that set the web beacon to monitor and collect certain limited information about the movements of online Web users. No personally identifying information is collected through web beacons or web bugs. Advertisers on the Website may elect to use third party advertising companies to serve ads on the Website, and they may use such web beacons to recognize your computer each time they send you an advertisement, in order to measure the effectiveness of their ads and to personalize advertising content. In this way, they may compile information about where individuals using your computer or browser saw their advertisements and determine which advertisements are clicked. Advertisers may also place a web beacon to allow them to recognize an existing cookie on your browser if from the same service. We do not control web beacons used by such third parties.

II. How is the Information Collected Used, and How Can I Opt Out?

A. Personally Identifying Information.

Authorized Purposes and Special OffersPersonally identifying information that you voluntarily submit may be used for the purposes authorized when it was submitted. For example, if you submit PII to request services or content, such as a newsletter, the information that you submit may be used to fulfill your request. If you prefer not to receive email newsletters from us, you may pick and choose which email newsletters you wish to receive (including not to receive any email newsletters) by clicking the “Change Newsletter Preferences” button included on the bottom of every email you receive from us or by changing your preferences after you log into your online profile. In addition, we, our advertisers, or third parties selected by us may send you special offers and information, including by email, if you have not opted out of receiving such information and offers. If you do not wish to receive such special offers and information sent by email, you may follow the instructions for unsubscribing included within any of such special offers or informational emails.

Administrative Purposes. We may use PII you submit to contact you for internal administrative purposes such as site administration, troubleshooting, or processing of e-commerce transactions, or relating to your use of the Website or Content you post on the Website, or in our discretion to notify you of major changes to the Website or this Privacy Policy.

Sweepstakes, Contests and Promotions. If you win a sweepstakes or contest, your PII may be disclosed on a winners list as required by law. In addition, by entering a contest or sweepstakes on the Website, you consent to the use of your PII by us or our service providers providing services in connection with such sweepstakes or contest for purposes of prize fulfillment and/or for marketing, such as to notify you of a product or promotion that may be of interest to you. If you no longer wish to receive emails about products or promotions that may be of interest to you, you can always opt out of receiving further information by clicking on the “unsubscribe” link included in such emails. Please note that, if you provide your PII in order to enter one of our sweepstakes, contests or online offers, you may still receive information about the specific sweepstakes, contest or online offer you entered in order for us to fulfill your request or conduct such contest, but you will not receive such other emails about products or promotions if you opt to “unsubscribe.”

Service Providers and Third Parties. Personally identifying information may be shared with third parties as disclosed in this Privacy Policy or at the time you provide your information. Third parties that provide support for the operation of the Website or features thereof may also have access to such information. We may also share personally identifying information we have about our users with third parties so that the third parties can send you information and special offers, unless you choose to opt out from such sharing by clicking on the unsubscribe link included in such emails. We may also share your PII with third parties to accomplish the purposes for which it was submitted. For example, if you use the Website to sign up for home delivery of the print edition of the Daily News, your contact information, including your address, may be shared with a third-party home delivery carrier. In all cases, however, we will use the information only as permitted by law.

B. Non-Personally Identifying Information

Facilitating Use of the Website and Customizing Content, Advertising and Offers. We may use information collected from cookies and other tracking technology to recognize your browser when you visit the Website and to attempt to personalize the Website for each user, to sequence ads and offers in a series and to track page usage and paths. We may also use collected information to allow editorial content and/or advertising on the Website to be targeted to groups of users for whom it is most pertinent. This means that users see editorial content and/or advertising most likely to interest them. In connection with these uses, we may disclose information to third parties.

You can configure your browser to refuse all cookies or to indicate when a cookie is being set by choosing this option in the preferences or menu options in your browser. However, if you disable cookies, you may not be able to use certain optional features or functions of the Website.

Third Party Advertisements. We also use third party companies to serve advertisements on the Website. These companies may use cookies and other tracking information to collect information about your visits to this Website and other websites, so that they can measure the effectiveness of ads, to track page usage and paths followed during visits, and to provide advertisements about goods and services they think will be of interest to you based on your usage. These companies may provide this data to us. If you would like more information about this practice and to know your choices about not having this information used by these companies, click here.

Statistical Analysis. We may use collected information to create aggregate statistics about activity on and visitors to the Website, including the number of return visits to the Website or our advertisers’ websites, the number of unique visitors that have viewed or “clicked” a particular ad or visited a particular web page and how much time is spent on each page of the Website. We may also create aggregate demographic statistics. We may use these aggregate statistics to measure interest in various areas of the Website, to better design the Website and to improve our marketing strategy and product offerings. We may share the aggregate statistical information with third parties.

Yahoo! Yahoo! is an ad networks partner of ours. To improve your ad experience on the Website and elsewhere on the Internet, we may send anonymous information to Yahoo! based on your browser’s activities, such as the type of pages viewed and categories of interests, so that the advertising you see is relevant to you. Yahoo! also may use information regarding its own users to select which ads to display. Click here to learn more about Yahoo!’s ad practices, including how to opt out.

Disclosures Required by Law.

As described above, certain uses of collected information may involve disclosure to third parties. In addition, we may disclose collected information in the good faith belief that we are required to do so by law, or when doing so is reasonably necessary to: (1) comply with the law or legal process; (2) respond to any claims; (3) protect and defend the rights, property or personal safety of Daily News, L.P. and its subsidiaries and affiliates, as well as our customers, users or the public; or (4) protect against misuse or unauthorized use of the Website. In addition, collected information may be disclosed as part of any bankruptcy, merger, sale, transfer of company assets or acquisition.

III. Third Party Sites and Content

During your visit to the Website you may view as part of a frame that includes our content, certain content and websites that are actually created, operated, owned and/or hosted by a third party or third parties. You may also see links on the Website to other websites. We are not responsible for the privacy practices or the content of third parties. You should check the applicable privacy policies of those third parties when providing personally identifying information. In addition, certain sections of our website, such as Daily News Small Biz, may have their own, specialized privacy policies, for example because they are part of a social network or hosted by a third party. You should check the applicable privacy policies of those sections and/or of such social networks.

IV. Is My Information Protected?

We use reasonable administrative, technical, personnel and physical measures to safeguard personally identifying information against loss, theft and unauthorized use, disclosure or modification. As effective as our security measures are, no security system is impenetrable. Moreover, we cannot guarantee that information that you supply will not be intercepted while being transmitted to us. Personally identifying information may also be stored on computers of third parties that provide technical support for the operation of the Website or who otherwise have access to your PII as disclosed in this Privacy Policy.We do not control the security measures used by such third parties.

V. Changes to this Privacy Policy

This Privacy Policy may be amended or modified from time to time. We encourage you to periodically review this Privacy Policy to learn about any changes in our Privacy Policy.

California Residents

Users of the Website who are California residents and who have provided PII to us may request certain information regarding our disclosure of personal information to third parties for their direct marketing purposes. To make such a request, please send an e-mail to webmaster@web.nydailynews.com with “Request for California Privacy Information” in the subject line and in the message.

Questions.

If you have any more questions, please email us at webmaster@web.nydailynews.com or write to:

Webmaster
New York Daily News Online
Daily News, L.P.
450 W. 33rd St.
New York, NY 10001

Last Updated on September 3, 2009

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