I challenge all entertainment companies,
particularly those who entertain children, to take on the commitment
of reducing your footprint on this planet so that all children, of
every culture, of every region on this globe, as well as every species
of nature, can have the opportunity to be fully alive, on a fully
alive planet.
We are at a crossroads. In a free fall ,where
the ground is rushing up fast. We can affect change, but we need
to act now. Giving money is good, but being change in action, no
matter how small,coupled with financial help, is the best. The United
States is the largest consumer of resources. We are making enormous
profits and doing the most damage. Surly we can reroute those profits
to clean up the wreckage, address the climate crisis, and be a proper
steward of the earth.
The very cultures that all entertainment
derive their story structures from, from myths to petroglyph, consisted
of people with a profound respect for nature and the earth. Are
we using the gift of story solely to fuel the massive consumer
machine with toys, product tie-ins, DVD packaging, unfair labor
practices, etc. that over the long haul, hurts the very audience
that we are entertaining ?( hence "A
target Audience") Or are we contributing to the enjoyment of
life in a sustainable way?
I am working towards a goal of producing quality entertainment with
the least impact on the earth. The studio is powered on wind credits
until the solar energy system is in place. The company car is hybrid,
and we are members of one percent for the planet, committed to giving
1% of gross income to help effect change. These are small, for a
small company. If large companies stepped up to the challenge, more
progress could be made. Vote with your dollars, vote with your actions
and make a difference. |