NY1 Advertising On The Web
NY1's continuously-updated website supplies timely New York City news and feature material to hundreds of thousands of Internet users across the city and around the world.
Advertisers can take advantage of the NY1 brand-name through online ad packages that range from a single banner that appears on any number of pages, to a title sponsorship of one of the website's many sections, to a full-scale promotion that couples online ads with on-air spots.
The NY1.com website offers a variety of industry-standard banner placements including 728x90 leaderboards, 160x600 skyscrapers, 300x250 rectangles and 234x60 half-banners. In addition the site offers pre-roll video ads that appear before our news video clips.
NY1's ad management system can rotate an advertiser's banner throughout the site, or target banners to specific sections. The system can run ad banners directly from NY1's servers, or it can circulate and track banners that come from third-party ad management services.
Banner pricing is based on standard CPM measurement, and varies by order.
NY1 also provides comprehensive services for advertisers wishing to run online contests or couple their promotions with an on-air component.
For more information on NY1.com ad sales, e-mail the Media Sales Department or call (212) 367-0600.
NY1 Advertising On The Air
NY1 News, Time Warner Cable's 24-hour newschannel in New York City, is seen on channel 1 in more than 2.1 million homes, representing approximately 4.5 million viewers and more than 10,500 corporate offices, 1,900 restaurants and bars, and 60,000 hotel rooms. NY1's household ratings have risen 86 percent since it was first measured by AC Nielsen.
Advertising on NY1 allows advertisers to reach one of the most vital markets for a relatively low investment. By combining NY1's high cumulative audience with the channel's competitive rates, advertisers can efficiently reach their market with high frequency and pinpoint precision.
For information on advertising on NY1 television, e-mail the Media Sales Department or call (212) 367-0600.