Iron Lady
Iron.Lady is a unique yet successfully popular gaming event held in China. Iron.Lady gathers the top female professional Warcraft 3 delegates from around Asia, in order to battle against each other for cool prizes and of course the ultimate title of "Super Iron Lady". Iron.Lady was founded in 2007 and reaches a viewer base of approximately 3.7 million people in China alone. Iron.Lady represents and signifies the strength within these females' personalities, but also their determination and ability to compete on a professional level. The Iron.Lady tournaments are a cornerstone of competitive female electronic sports.
Gamers from Iron.Lady 2
Replays from the event
NeoTV broadcasted Iron.Lady 2 and has made the entire footage available for streaming on their website. On this link you can watch the final between Cang and Sara, and in the side menu you will be able to click in and watch all other matches from the event. If you want the raw replays of all the matches you can download them below:
Iron.Lady in numbers
Web TV: |
Most watched program throughout China during the 3 days |
Views on Iron.Lady 1 blogs: |
250.000 |
Downloads of Iron.Lady 1 videos: |
7.000.000 |
Estimated views on Iron.Lady 2 blogs: |
500.000+ |
Estimated downloads of Iron.Lady 2 videos: |
10.000.000 |
Ranking on Ogame.net: |
5th most downloaded replay ever (Cang vs. MoonFish) |
Received text messages: |
10.000 during the 3 days |
Total exposure of Iron.Lady: |
90.000.000 people on 200+ websites in China alone |
Announcement of Iron.Lady 2: |
100+ websites and direct exposure to 80.000.000 people |
Viewers on TV: |
3.700.000 poeple |
Various media statistics from pressconference
Newspapers: |
7 newspapers (circulation of 3.950.000) |
Radio: |
1 station (5.700.000 listeners per day) |
Online: |
5 websites (5.160.000 members) |
Print: |
8 gaming magazines (circulation of 1.080.000) |
Videos from the event
We've chosen a few interesting videos from the NeoTV broadcast and put them up on youtube. All the videos except an interview with the founder of SteelSeries, Jacob Wolff-Petersen, are in Chinese. Below you'll be able to stream the Iron.Lady 2 prize ceremony as well as the interview with Jacob.
Iron.Lady 2 prize ceremony |
Interview with Jacob Wolff-Petersen |
Pictures from the event