Founders of Ensemble Studios Announce Formation of Robot Entertainment

PLANO, Texas - February 17, 2009 - Robot Entertainment announced today the formation of its new game development studio in Plano, Texas. Founded by many of the original founders of Ensemble Studios, Robot has a staff of 45 comprised entirely of former Ensemble employees. Robot’s team developed the hit franchise Age of Empires™, selling over 20 million units worldwide, and the soon-to-be released Halo Wars for Xbox 360™. Tony Goodman, the founder of Ensemble, is the CEO of Robot.

"The video game industry is in a state of upheaval,” said Mr. Goodman, “not just games, but the entire landscape. Everything is changing: where we buy games, how we buy games, how much we pay, how long we play, who we play them with. As a fast-moving independent team of game developers, industry leaders and market experts, Robot Entertainment is ideally positioned to play a transformative role in the industry’s future."

Robot Entertainment is working with Microsoft Game Studios to develop additional content for Halo Wars and support online gaming and community for both Age of Empires and Halo Wars. Additionally, Robot is developing its own original IP.

About Robot Entertainment
Based in Plano, Texas, Robot Entertainment is a world-class independent game development studio owned and operated by many of the founders of Ensemble Studios. With a team that has proven experience and expertise in creating games that appeal to massive audiences, Robot Entertainment is focused on titles that set new standards for their respective genres as well as groundbreaking original IPs. Robot can be found on the web at www.robotentertainment.com.

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CONTACT:
contact .@. robotentertainment.com