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Mark Vruno

Mark Vruno brings more than 20 years of print industry experience to GAM, to which he contributed as a free-lance writer before joining the staff on a full-time basis in late 2004. In that time, Vruno has worked closely with editor-in-chief Bill Esler to focus the magazine’s content on technology applications. He writes the popular “How’d They Print That?” column and coordinates feature coverage and editorial production.

 Throughout his versatile career, Vruno has worked directly for printing companies, as well as on behalf of printers (including Banta) and suppliers (such as Fujifilm) in marketing/public relations capacities. His tenure includes nine years with RR Donnelley on the corporate side and five years of selling for a $25-million sheetfed printer. Having been on all sides of the proverbial fence—corporate communications, PR and sales—he lends a comprehensive perspective to his reporting.



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Print Shop Talk

Recent Posts

Ascend to the Great White North

November 14, 2008 | Link This | Email this | Comments (1)

If you're a short-run printer who didn't make it to Chicago for Graph Expo last month, consider heading north to Toronto next week for North America's fourth largest print industry trade show. Print World 2008, Tornto, Canada, short run North American printing trade show logoDirect Energy Centre, Toronto, Ontario, Canada, trade exhibition hallPrint World, running at the Direct Energy Centre November 22-24, bills itself as the only show in North America with an exclusive focus on shorter run printing—including large-format and variable applications.

The leading suppliers for this market all have a large presenc...Read More
Industries: New Products, Postpress, Premedia, Press, Print Management, Printing Inks, Sustainability

Recent Posts

Inkjet-printing Good Taste

November 6, 2008 | Link This | Email this | Comments (0)


One of the hottest (and most yummy) giveaways at the Graph Expo show last week was a buttery shortbread cookie iced with the October front-cover image from Graphic Arts Monthly magazine. Basically, the baked dough is a rigid substrate that, well, crumbles a bit. Inkjet printheads move over the tasty novelties produced at Freedom Bakery & Confections (FB&C) in California.

Paul Liu, the bakery's owner, says he had three problems with the digital inkjet printer he was using to print on cooki...Read More
Industries: Digital Printing, New Products, Press

Recent Posts

On the Road Again ...

November 4, 2008 | Link This | Email this | Comments (1)

GFI Innovations Mx6 Series Ink Formulation Dispenser, Fujifilm, Van SonOnly five days after Graph Expo, the team from GFI Innovations packed up its bus and headed west to visit printers in Iowa yesterday—first, the Quad Cities and Des Moines, then it's on to Omaha, Wichita and Kansas City, pushing westward to the Pacific Coast. (The colorful RV, shown above, made a stop at Graphic Arts Online's offices in suburban Chicago on its way out of town.)

Meanwhile, a second "Spot Color at Your Fingertips" bus is in New York and heading south, doing the East Coast leg of a national tour that started last s...Read More


Industries: New Products, Press, Print Management, Printing Inks

Recent Posts

Graph Expo: 6 Days and Counting ...

October 21, 2008 | Link This | Email this | Comments (0)

As the Graph Expo countdown continues, there is less than a week left until the print industry's big North American tradeshow gets under way in Chicago. In the past month, the editorial staff printing trade show mailing offset printing digital printing printing workflowof Graphic Arts Monthly and Graphic Arts Online has been inundated with e-mail and phone calls inviting us to attend the myriad press conferences, luncheon meetings, booth tours and one-on-one interviews with exhibiting firms.

We have received U.S. mail, too, related to Graph Expo events. One of the mo...Read More
Industries: Digital Printing, Graph Expo®, New Products, Postpress

Recent Posts

Are They Really a Trade Printer?

September 30, 2008 | Link This | Email this | Comments (0)

Bill Shippee of  Shawnee (KS) Copy Center, Inc., a concerned printer and reader, e-mailed GAM's publisher last Friday regarding an ad insert in the September issue. The subject line of the correspondence reads 'Stooped So Low:'

When I received my recent copy of Graphic Arts Monthly, I noticed an insert for Next Day Flyers. Maybe they have inserted before but I never noticed. I called them to discuss having them print some of our business cards. Afterwards, I got on their website and discovered a difference in pricing, called them and found out they not only print for printers but also for the end user.

On the front of their insert it says 'Next Day for Trade,' which would indicate they are a 'trade printer.' I thought Graphic Arts Monthly was a magazine for the printing trade—[so] this j...Read More
Industries: New Products, Press



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