Maury WrightIn this blog, EDN Editorial Director Maury Wright focuses on digital consumer-electronics gadgets and the converged networks that feed them with video, audio, and data. [Editor's note: As of Feb. 2008, this blog is no longer active and is presented here for archival purposes.]


Profile

RSS Feed

  • Add this blog to your RSS newsreader!

Recent Posts

Recent Comments

Most Commented On

Archives

By Category

Communications/Network Design Articles

Blog

Tuesday, January 8, 2008

Blu-ray might have won, but is there a prize?

Jan 8 2008 3:07PM | Permalink | Email this | Comments (15) |
Blog This! using:  Blogger.com | LiveJournal |
Digg This | Slashdot This | add to Del.icio.us


Since the news about Warner came down last week indicating that the movie studio would only support Blu-ray high-definition technology going forward, I’ve meant to post this message. I was further prompted today when fellow EDN blogger Brain Dipert posted “CES: Blu-ray, my my, is HD DVD gonna die?” on the topic. As Brian points out, the Warner support likely means a win finally for the Blu-ray camp. But read the complete post and Brian also points out that the win came at substantial costs. Indeed I question whether there is really a prize to be had this time around and if there was a chance to capture a prize in the form of profits that chance has passed Sony by.

 

Every time I blast Sony I admit that the latest is one in a series of rants. In my year-end Holiday column for EDN’s print edition, “Holiday wishes target technological harmony,” I recounted Sony’s battle to establish a succession of their own standards in the DVD space. I’ll always believe they did so seeking a royalty stream as opposed to pursuing a truly superior technology. Granted Blu-ray is as Brian points out a bigger leap than HD-DVD, but either would have sufficed. Instead we’ve been in a holding pattern where neither has gained a huge installed base.

 

This time Sony will not recoup their investment in terms of sales of their own equipment or movies, or through royalties despite their apparent win. The mainstream audience is moving at an alarming rate toward online delivery of even HD content. I don’t believe the typical consumer will replicate their DVD libraries with Blu-ray titles, instead moving to online access sooner rather than later.

 

In fact, the Sony led delay first of rewritable DVD technology and then HD DVD technologies have both been disastrous for Sony profits. The rewritable DVD market was stymied long enough that a better technology in the form of DVRs usurped the DVD Recorder market. The same will happen in the HD DVD segment with a combination of cached DVR content and real-time delivery.

 

Now Brian also points out that I broke down and allowed a PS3 into my home at Christmas. My son won me over although I’m still bitter over the fact that Sony can’t include an HDMI or component video in the box with a $500 product – especially since the component video cable is a Sony proprietary cable. I guess when you are bleeding dollars from poor technology choices you have to further gouge the consumer. As I’ve said many times, I was once among Sony’s most loyal customers. I wouldn’t mind returning to the fold but the PS3 isn’t a step in the right direction despite the fact that they got my gift-giving business.

 

I do, however, have what I think might be a positive development at Sony to post about soon.


Related entries in: Computers | Consumer Products | Convergence | Data Storage | DVD | Home Entertainment | Peripherals | Storage devices | Storage Devices | 


Reader Comments


at 1/8/2008 3:47:38 PM, IG-69, Esq. said:
Good stuff as always. Two things, though. The PS3 is now available in a $399 configuration, and can be upgraded to BD 1.1 [w/ 2.0+ mapped out for the future] and you are NOT limited to using Sony's HDMI cable; you can use any off-the-shelf HDMI cable you like!

at 1/8/2008 3:51:05 PM, IG-69, Esq. said:
Ok, nevermind...my bad. I misread that bit in your article (sorry). Sony should indeed be taken to task for not including either the Component or HDMI cable with the player/console, esp. the higher end offering. Still, you can get high performance, super affordable cables online [some < $5 USD], even with ferrite cores, etc.

at 1/8/2008 10:16:36 PM, imaballa said:
Its stupid you criticize PS3 not coming with HDMI cable thats just blatant repeat of what critics say. Xbox 360 does not come with rechargeable batteries for the controller shouldn't that be standard as well? Hell, we should get the HDMI cable, rechargable battery and Free online service, little stands for the controller, while we are at it how about a remote controller to watch movies with? Stop whining I would rather have to buy a $6 HDMI cable off Amazon, then to buy the $25 Quickcharge kit for Xbox 360 that should have came with. Your one of those people that like to burst their bubbles? Basically your saying Sony has nothing to show for their Blu-ray victory because like within this year everyone will miraculously jump to online downloads... yea right. Online downloads wont be perfected till another over 7 years later. Even then people want to own the movies, I don't want to pay $20, or $15, or even $10 for a movie that is stored on someone's server. TV is a different matter, I would watch online TV, download it to DVR delete it when im done with it. I would never want to do that with a actual movie.

at 1/8/2008 10:45:39 PM, john said:
this article is pointless.we sud thank ps3 for not following 360 where u have to buy cable,harddrive,charger only madeunder there profit shared company.on ps3 u can use any hard drive,headphones,charger,ipod,etc.

at 1/9/2008 9:20:56 AM, realist said:
People are always gonna complain about something. When you bought your HD TV did they give you a HDMI cable? How about your HD-DVD player or HD-Camcorder, did those come with a HDMI cable?

at 1/9/2008 12:36:57 PM, DialUp said:
There are HUGE areas of this country where a dial-up connection is the fastest link that is available. These people could not download a HD movie in their lifetime. In my opinion, the assumption that online delivery of content will eliminate, or even dominate, all other forms of delivery is flawed.

at 1/9/2008 12:45:58 PM, korgull said:
Actually, my DirecTV HR-20 and HR-21 came with a 3ft HDMI cable and a 3ft component cable. However, I am going to whine that in my setup, I needed a 10ft HDMI cable!!! ;)

at 1/9/2008 12:45:58 PM, korgull said:
Actually, my DirecTV HR-20 and HR-21 came with a 3ft HDMI cable and a 3ft component cable. However, I am going to whine that in my setup, I needed a 10ft HDMI cable!!! ;)

at 1/9/2008 12:53:01 PM, RedDot said:
This wasn't meant to be a PS3 vs 360 discussion. However, When I bought my 360 elite, it came with an HDMI cable, My HD DVD player came with an HDMI cable. I never use the recharger for the controllers (2 AA batteries last a long time and are cheap). PS3 doesn't have IR (I recognize that the bluetooth technology is superior to IR). IR is standard for all AV equipment, and the universal controllers aren't compatible with it. About the only thing Blue Ray has going for it is larger capacity, everything else is better on the HD-DVD side (Ethernet standard, PIP, lower cost to mfg, DVD/HD-DVD format, disk is more robust, only one level of encryption - root kits anyone?). If it's true that BD won, it's sad.

at 1/9/2008 1:07:07 PM, Jonathan Williams said:
Hey folks !!! Get off the couch and get a life. 360/PS3/Wii who cares? What a waste of time and money. Think of what might be accomplished if folks got off their collective duffs. Isn't there a community effort of some sort that could use your help? Volunteer with the Scouts, Red Cross, your local church, whatever. Take your kids for a walk in the woods. Buy a boat and go fishing. See a museum. I could go on and on.

at 1/9/2008 1:39:58 PM, JIM said:
it doesn't matter which format "wins", "looses", or stays or disappears. Last year I bought a Toshiba HD player, an excellent addition to my home theatre, as it upscales SD disks beautifully. I will need a new player again next year (two year lifespan before technically out of date), and when I go shopping I am confident there will be multiplayers available to play all my old SD disks, my HD disks, and Blur-ray disks, and it will cost about the same 350-500 that they always do the first year. Why does anybody care what the media is?

at 1/10/2008 10:11:34 AM, Hank Walker said:
Typical home broadband has an order of magnitude more bandwidth than required for audio downloads. In contrast, HDTV broadcast bandwidth (19.4 Mbps) is 2-10x home broadband speeds. We need at least an order of magnitude improvement in home bandwidth before downloaded full HD movies are practical.

at 1/10/2008 11:43:27 AM, James Alley said:
That guy has some sour grapes, obviously. I wonder why he is so absolutely bitter towards Sony? Blu-ray''s time has not passed. On the contrary, HD-capable TV uptake is only now hitting its stride, so Blu-ray is right on time, in my opinion. Also, it''s not enough to own an HD TV to take advantage of Blu-ray, you need a big one, 40 inches or more, and you need a 1080p set. That has really just entered the marketplace recently. So Blu-ray''s timing seems OK to me. The window of opportunity is not past. Despite common punditry claiming that downloadable content will outstrip high-def disks, Blu-ray will flourish as a true high-def media on a playing field far above that of downloadable conent. The author''s conclusions are flawed, due to failing to consider the storage requirements of HD content. It''s true that one can order movies from your cable company "on-demand", and one can download movies from iTunes and other services. However, the quality is pretty bad. Even iTunes touts its quality as (at best, currently, although this may change next week) being "near DVD quality". Blu-ray high-def makes even DVD look unacceptable in comparison, much less downloadable content. Downloadable content can also put an undue burden on the consumer in terms of storage costs, if it''s a download-to-own model. But typically, downloadable content often compresses a movie to just a few GB, and quality suffers horribly as a result. You can claim downloadable content will supplant Blu-ray, but there is no way that downloadable content can supplant a 50GB disk. Furthermore, many releases, such as Blade Runner, have even more content. Blade Runner came with five full-length cuts of the film plus tons of bonus content, all in high-def, on five Blu-ray disks, for just $27. It would take a long time to download all that, and it would overfill even our largest hard drive, and we''re pretty cutting edge here at this house. No, downloadable content will not supplant Blu-ray, even if everyone has a high-speed internet connection. It might supplant low-def TV though, as it''s a great vehicle for muddy old TV shows and other low-def content. But for high-def, you need the storage of Blu-ray. For that matter, even HD-DVD lacks the requisite storage for high-def, and so I also take issue, for similar reasons, with his claim that with HD-DVD and Blu-ray, "either would have sufficed." HD-DVD has already run into space limitations

at 1/11/2008 1:11:33 PM, David said:
History is a wonderful teacher. The deciding factor in the Beta versus VHS race was the adult entertainment industry. They chose VHS and the rest is history. Whichever format they decide to go with may well determine the winner of this high-definition media race.

at 1/15/2008 3:30:36 AM, diogee said:
Who is Brain? See first usage of Brian's name in blog.

Post a comment


Display Name

Before submitting this form, please type the characters displayed above:


ADVERTISEMENT

©1997-2008 Reed Business Information, a division of Reed Elsevier Inc. All rights reserved.
Use of this Web site is subject to its Terms of Use | Privacy Policy

Please visit these other Reed Business sites