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TechRepublic  - Speaking the language of IT

TechRepublic® (www.techrepublic.com) provides IT professionals a valuable technical content resource dedicated to meeting their day-to-day demands for timely and relevant Information Technology-focused knowledge and insight. TechRepublic's members, representing all segments of the IT industry, turn to the site for the information, advice, tools, and services needed to get their jobs done.

Benefits
  • Reaches the highest concentration of IT professionals of any Web site or publication1
  • Gives marketers access to an engaged IT audience actively seeking solutions to technology or business problems
  • Offers an ideal setting for marketers to align themselves with informative content on current technology topics
Audience Profile2
  • 74% IT professionals
  • Average annual tech budget influenced: $3.2 million
  • 83% male, 17% female
  • Average age: 45
  • Average HHI: $77,000
  • 83% college educated
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1IntelliQuest CIMS Business Online Behavior Study, 2006
2CNET Networks Audience Profile Study, 2007

 

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