Discover how influence works, where to find it, and how to use it
CNET Networks conducted an extensive study into the structure and dynamics of social networks. The research led to some surprising insights about who the influencers in our society really are, and the most effective ways to target them.
A Fresh Perspective on Influence: The Whiteboard Series
Ted Smith, Research Fellow for CNET Networks takes you through a whiteboard video series where he illustrates how to motivate and activate influence genuinely without violating trust in social networks.
Motivations for Influence: New Insights
Length: 02.52
Activating Influence: Who vs. Where
Length: 03.13
Creating the Influence: Avoiding the Backlash
Length: 02.28
Motivation of Influence
For more information on the influence study or other CNET Networks industry insights, please email
researchinsight@cnet.com
