AD SPECIFICATIONS



CNET Networks' sites support a wide variety of advertising technologies and media. If you're creating ad units or programs for any of CNET Networks' sites and need technical specifications, please select the specific type of unit from the list below.

This section is continually maintained so that you have access to the most current ad specs and development tools for our network. Please check back frequently as we are constantly expanding our offerings.

To see examples of how other advertisers have taken advantage of our unique advertising units and developed innovative creative to enhance their campaigns, visit our Ad Gallery. If you have questions about ad specifications or architecture, contact your sales representative or e-mail richmedia@cnet.com.

NEW IN AD SPECS

RSS
CNET Networks now supports RSS feeds in any standard Flash ad units

Video in All Access
Did you know you could now run a video commercial in CNET Networks' All Access Program?

Page Turn
Sunday Newspaper Inserts from National Advertisers can now be re-purposed to run online on CNET Networks

Select Ad Units here:

Category Ad Unit
Standard IAB Units Button (88 x 31)
Half Page (300 x 600)
Leaderboard (728 x 90)
Marquee (234 x 60)
Marquee Long (300 x 60)*
Messaging Plus Unit (300 x 250)
Messaging Plus 100 (300 x 100)
Rectangle (180 x 150)
Skylight (120 x 60)
Skyscraper (160 x 600)
Square Button (125 x 125)
Window (120 x 90)
Window Mobile
Standard IAB Unit
Enhancements
CNET Networks In-Page Video
Interactive Gatefold
Page Turn (MPU/Half Page)
Third Party Expand
Third Party In-Page Video
High-Impact Ads

All Access Program
All Access Video Program
CNET Download.com Music Intromercial
Dynamic Header
Extend Messaging Plus Unit
Peel Back

Broadband Marketing
(Audio and Video)
Broadband Video with Button
CNET Download.com Media Player Backsplash
TechRepublic Audiocast
ZDNet Audiocast
ZDNet Videocast
Merchandising Solutions

Billboard
Branded Circular
Circular
Click-to-Print Sponsorship
Deal of the Day/Week
FPP (Featured Product Page)
Info Block
Info Block Tabbed
Info Button Bar
Info Text Bar
Merchandise Display
Showroom
Solutions Showcase
Special Offers Text Link
Sponsored Text Link
Vendor Asset Showcase

Sponsorships

Blog2Business
Branded Exclusive Resource Center
Category Spotlight
Companies that Matter Spotlight
Insignia
Launchpad Link
Logo Box
Multi-Sponsor Text Box
Vendor Content Showcase

E-mail Marketing B2B Newsletter Bundle Sponsorship Half Page Ad & Text Ad
B2B Newsletter Bundle Sponsorship Skyscraper & Center Ad
List Rental
Newsletter - Messaging Plus (Non-Flash) & Text
Newsletter - Product Highlight & Text
Newsletter - Skyscraper & Text
Newsletter - Solutions Showcase & Text
UrbanBaby Newsletter Skyscraper & Center


Approved ad technologies
Check out the latest list of approved third-party ad-technology providers for CNET Networks. If you do not see a particular ad-technology provider listed here, contact your sales representative for more information.
LEARN MORE    
Third-party serving
CNET Networks allows third-party serving of banners, buttons, marquees, and windows, but all services must be preapproved and tested to run on our network. Read the technical specifications for guidelines on how to submit creative and more.
LEARN MORE    

* Not a Standard IAB unit

 

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