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15 June 2007 08:13 Africa's first online newspaper. First with the news.

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The Mail & Guardian Online was the first internet-based news publication in Africa. Launched in early 1994, it is one of South Africa and Africa's major online publishers, reputed internationally for its quality content. The M&G; Online has received numerous accolades and awards, including receiving a Webby Award ("The Oscars of the internet") honourable mention in 2005.

Be part of the M&G; Online community and promote your products or services to more than 500 000 monthly unique visitors generating about three million monthly page impressions (audited by Nielsens//Netratings). With page views reaching into the millions every month, you won't find an easier way to put your products or services on the internet map.

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    Contact Tamarin Marshman: +27 (0)11 250 7300
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    Contact Hana Schneeberg:
    +27 (0)11 250 7300

  • Download the M&G; Online advertising brochure (PDF)
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    Should you require more information on the above or information on how to market your products on the M&G; Online, please don't hesitate to contact:

    Bryan Khumalo, online sales manager

  • Email: bryank@mg.co.za
  • Phone: +27 (0)11 250 7300 or
    +27 (0)83 273 2112
  • Fax: +27 (0)11 250 7502

    See where you, your product or service can feature:

    Get the lowdown on who'll be looking at you: readership demographics

    The M&G; Online appeals to the top LSMs, including the political and business classes, as well as the country's intelligentsia. The publication attracts a readership that is above market aggregate in both the income and education categories.

    EDUCATION:

  • Our readers are highly educated.
  • A total of 76,63% of M&G; Online readers have a postgraduate degree, bachelor's degree or associate degree or diploma.
  • We outperform the market aggregate in the education category

    HOUSEHOLD INCOME:

  • Most of our readers are in the top income bracket
  • 22,83% of our readers earn R400 000 or more
  • 42,86% of our readers have satellite dishes
  • 52,41% own the house they live in
  • 90,07% own cellphones
  • We consistently outperform the market aggregate in the income category

    GENDER AND AGE

  • 67% of our readers are male, and 33% female
  • Most of our readers are in the age bracket 18 to 29 and 30 to 39

    OCCUPATION:

    What are the main employment sectors for M&G; Online users?

  • 30% professional
  • 13% executive/managerial
  • 10,5% education
  • 9,7% clerical/administrative
  • 7,66% finance, insurance or real estate
  • 6,74% self-employed
  • 6,15% students
  • 3,95% technical
  • 7,14% communication

    CELLPHONE USAGE:

  • Yes, with WAP/internet access -- 60,52%
  • Yes, withouth WAP/internet access -- 32,25%
  • No -- 7,2%


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