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New twist on old advice

Dave Murphy
Saturday, July 19, 2003

Today's job hunting advice is the same ol' junk you've been hearing for two years -- update your resume, network like crazy -- but the context is far different.

Now the advice is aimed at people who want to move up, not those struggling to survive. Yes, the economy is still ugly, but the job market appears likely to improve by the end of the year.

And yes, I know people were saying that in July 2001, but Sept. 11 knocked all sorts of predictions out of whack. Now, though, unless we have some other catastrophe, it's due to improve.

I'm not the only optimist. Outplacement expert John Challenger, who has been tracking job cut announcements for 10 years and surveying managerial and executive job hunters since 1986, expects the market to rebound by the end of the year. And stock prices are finally starting to bounce back, a sign that investors are optimistic.

Challenger said job searches by unemployed managers and executives dropped from a 17-year record high of 4.2 months in the first quarter of this year to 3.4 months in the second quarter -- the lowest level since the end of 2001. He said those surveys usually predict how the job market will change six months or so later.

"Most companies will begin hiring from the top down, getting key management roles filled in order to navigate the recovery," said Challenger, the chief executive officer of Challenger, Gray & Christmas, an outplacement firm. "Six months from now, we will probably start seeing a significant pickup in hiring of full-time workers at lower levels."

He added that temporary jobs rose for the second month in a row in June, and monthly job cut announcements in May and June averaged about half as much as in the first four months of the year.

Often, too, the economy just depends on people's gut feelings. I keep going back to what Richard Bolles said in a February interview: "The key to a recovery is optimism."

Bolles, an East Bay resident and author of "What Color Is Your Parachute?" and several other career books, figured this would be a bad year because so many companies were pessimistic. And he has been right.

But now the stock market and Challenger's figures have traces of optimism. (You might have to look that word up in the dictionary; it's been awhile.)

Just in case, be prepared. Sometimes the best job opportunities are right at the end of a recession, because so many people are shell-shocked that they won't take the risk when jobs do open up.

Network now so you hear about potential openings before they're advertised. Focus on your ideal companies. When businesses feel optimistic and the right person comes along, sometimes they create jobs rather than waiting for positions to open up.

One warning, though: If you were lucky and talented enough to land a good job during the boom and keep it through the bust, don't expect employers to throw money at you the way they did then. Even a promotion might not mean a huge raise for the moment, but at least try to negotiate a salary review for six months later, when the job market ought to be even better.

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